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About the Role

We are seeking a Principal Product Manager to lead the growth and deepening of our news audience across web and mobile. This role involves reimagining user discovery, registration, and return to the News & Insights platform, transforming first-time visitors into loyal readers. You will own the full activation funnel, crafting seamless journeys and ensuring journalism integrates with core experiences. This position also focuses on unlocking new business potential through content syndication and monetization strategies.

Responsibilities

Lead the vision, strategy, and execution for engagement experiences across platforms.
Define and maintain a platform roadmap that aligns with company-wide goals and priorities.
Develop and maintain product roadmap, and manage engineering priorities.
Develop onboarding flows and personalized entry points that introduce new users to our editorial voice and value proposition.
Define and iterate on core engagement mechanisms like push notifications, email preferences, user accounts, and personalized feeds.
Collaborate closely with newsroom leaders to ensure product experiences align with editorial goals and reader needs.
Partner cross-functionally with marketing, data, engineering, and design to drive KPIs like registered users, engaged time, and subscriber conversion.
Use a mix of user research, experimentation, and analytics to prioritize features and measure success.
Serve as a key product voice in internal conversations about growth, audience strategy, and loyalty.
Identify and prioritize future-facing opportunities, with a focus on AI and automation to deliver high-quality journalism at scale.

Requirements

12+ years in product management, with at least 5 years focused on consumer-facing experiences—preferably in media, journalism, or content platforms.
Strong business acumen, with a record of driving business growth through product and technology.
Proven success leading cross-functional teams in delivering mobile and web products at scale.
Experience driving engagement and retention through data-informed product development.
Experience in working with AI, writing content at scale and video.
A collaborative spirit and comfort working with editorial stakeholders, newsroom workflows, and mission-driven goals.
Strong product instincts, an iterative mindset, and a passion for delivering meaningful experiences to diverse audiences.
A bias for clarity, simplicity, and measurable impact.
You move with urgency, while maintaining standards and staying aligned with the company’s long-term vision.

Skills

Product Management
Consumer-facing experiences
Media
Journalism
Content platforms
AI
Content at scale
Video
Data-informed product development
User research
Experimentation
Analytics

Location

Office locations

Work Type

In-person collaboration
Hybrid

Experience Level

Principal

Education Level

Bachelor’s degree required in Computer Science, Engineering, Business, or related field and/or equivalent experience.

Benefits

Inclusive and Competitive medical, Rx, dental, and vision coverage
Family forming benefits
13 Paid Holidays
Flexible Time Off
8 hours of paid Volunteer Time off
Immediate eligibility into Company 401(k) plan with 3.5% company match
Tuition Reimbursement program for degreed and non-degreed programs
1:1 personalized Financial Planning Sessions
Student Debt Retirement Savings Match program
Free snacks and refreshments in each office location

About the Company

Realtor.com® is the No. 1 site trusted by real estate professionals, at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance.
Our mission is to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.
The Realtor.com® News & Insights platform reaches millions of readers each month, delivering trusted reporting and essential insights that shape how people think about home, housing, and the market.

Equal Opportunity

Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law.
Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.