About the Role
This role supports Sales through data analysis to drive category and customer growth, with a specific focus on key accounts, particularly drug stores. The position involves leveraging promotional activities, in-store sales, POSM, and competitive analysis to enhance market execution and contribute to brand and channel strategies.
Responsibilities
- Support Sales through market, customer, category, and sales data analysis
- Drive category and customer growth, especially for key drugstore accounts
- Leverage promotional activities, in-store sales, POSM, and competitive analysis to strengthen market execution
- Participate in the formulation of brand and channel strategies to support business growth
- Support the planning and implementation of sales promotion measures that contribute to sales improvement
- Work closely with Sales to support business negotiations and strategic proposals for each customer
- Collaborate with Marketing, Supply Chain, Finance, Data Solutions, and other internal teams to plan and execute commercial plans
- Align sales strategies across functions to contribute to overall business growth
- Identify issues in sales activities and promote cross-functional problem solving
- Work with Sales and Revenue Growth Management teams to incorporate integrated category plans into sales floor execution and tracking
- Support monthly and annual business cycles and Sales Execution Plans
- Support category management with strategic accounts based on market trends, consumer needs, and customer data analysis
- Support action plans to promote Joint Business Plans with key customers
- Develop selling stories and sales promotion measures that meet customer needs
- Provide market and sales data analysis to support sales strategy decision-making
- Prepare business meeting materials and insights to increase negotiation success
- Participate in monthly and annual business cycles and provide Customer Hub insights to Sales and Marketing teams
- Collaborate with Sales representatives on JBP direction alignment and action plans with strategic customers
- Represent the Sales perspective in new product development projects and internal infrastructure development
- Analyze brand go-to-market strategy from a Sales perspective and suggest more effective approaches
- Monitor and promote strategic plan execution, including business negotiations, new product distribution, distribution inventory optimization, and internal inventory clearance
Requirements
- Native / fluent Japanese
- Around 5+ years of relevant experience in Trade Marketing, Category Management, Customer Marketing, Sales Strategy, Sales Planning, Commercial Planning, or Key Account Management
- B2C consumer goods experience
- Experience supporting Sales through data analysis, selling stories, promotion planning, customer materials, or JBP / account planning
- Ability to analyze market, customer, category, and sales data and translate insights into business actions
- Strong stakeholder management and communication skills
- Hands-on, proactive mindset with ability to work in an environment where processes are still being improved
- FMCG, OTC / consumer healthcare, cosmetics, beauty, food, beverage, personal care, or household goods background
- Drugstore / retail channel experience
- POS, sell-out, sell-in, market data, or promotion effectiveness analysis experience
- Experience working with Sales, Marketing, Revenue Growth Management, Supply Chain, Finance, or Data / Analytics teams
- Business English preferred, but not mandatory
- Beginner conversational English is acceptable if the candidate has strong category management / trade marketing / B2C commercial experience
Skills
- Data analysis
- Category growth
- Customer growth
- Market execution
- Brand strategy
- Channel strategy
- Sales promotion
- Business negotiations
- Strategic proposals
- Commercial planning
- Sales strategy alignment
- Problem solving
- Integrated category plans
- Selling stories
- Stakeholder management
- Communication
Experience Level
- Around 5+ years of relevant experience
About the Company
- Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.
- Our mission is to bring health in people’s hands by making self-care as simple as it should be.
- At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers.
- Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.
- B Corp certified in multiple markets, we are active players in the journey towards healthier people and planet.
- Find out more about our mission at www.opella.com.
