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About the Role

We are seeking a visionary Head of Brand to lead the development and execution of strategies that will elevate our brand's global presence and impact. You should be driven by a passion for building strong, recognizable brands and excel at integrating cross-functional efforts to create cohesive and compelling brand narratives. Your focus will be on long-term brand growth and alignment with our business objectives. This is a unique opportunity to shape the future of software development tools and join a company at the forefront of technological innovation. If you are passionate about developer tools and have a proven track record in technology marketing and brand building, we invite you to join our team and contribute to our mission of enhancing developer productivity worldwide.

Responsibilities

• Develop and implement comprehensive brand strategies to enhance brand recognition across global markets for B2C and B2B audiences.
• Enhance the brand’s presence and reputation by developing and maintaining a strong brand voice and identity that resonates with target audiences.
• Increase company awareness by bringing content and stories to life.
• Oversee the development and implementation of innovative marketing campaigns to increase brand awareness and user engagement.
• Lead and mentor a team of brand marketing professionals, fostering a collaborative culture of creativity and excellence.
• Collaborate with cross-functional teams, including design, product, product marketing, and marketing communications, to ensure consistent brand messaging and visual identity.
• Manage the brand marketing budget, ensuring the efficient allocation of resources and maximizing ROI.
• Conduct market research and analyze consumer insights to inform brand strategies and identify growth opportunities.
• Identify and establish strategic partnerships with key industry players, influencers, and communities to expand reach and drive brand metrics.
• Monitor and analyze brand performance metrics, using insights to optimize strategies and drive continuous improvement.
• Stay up to date with industry trends, the competitive landscape, and emerging marketing technologies to keep the brand ahead of the curve.

Requirements

• A bachelor's degree in marketing, business, communications, or a related field – with a master's degree being a plus.
• At least 12 years of experience in brand management driving prominent brands or in a similar role, preferably within the tech industry, in communications, or with a creative agency.
• A proven track record of developing and executing successful brand strategies and marketing campaigns for large, international tech brands with a global audience.
• A deep understanding of modern tech trends and agendas.
• Strong leadership and team management skills, with the ability to inspire and motivate a diverse team.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.
• Strong strategic thinking and analytical skills, with the ability to translate data into actionable insights.
• The ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• A creative mindset and passion for innovation and excellence in brand building.

Work Type

• Hybrid

Experience Level

• 12+ years

Education Level

• Bachelor's degree in Marketing, Business, or Communications
• Master's degree is a plus

About the Company

• At JetBrains, our mission is to make professional software development more productive and enjoyable.
• We are committed to continuous innovation and excellence, delivering solutions that empower developers to build, test, and deploy high-quality software.
• Our products are known for their robustness, intuitive design, and seamless integration into the development workflow.
• Our team is composed of passionate, talented professionals who thrive on tackling challenging problems and creating innovative solutions.
• We foster a dynamic and supportive work environment that encourages collaboration, creativity, and professional growth.

Equal Opportunity

• We are an equal opportunity employer
• We know great ideas can come from anyone, anywhere. That’s why we do our best to create an open and inclusive workplace – one that welcomes everyone regardless of their background, identity, religion, age, accessibility needs, or orientation.
• We process the data provided in your job application in accordance with the Recruitment Privacy Policy.