About the Role
JetBrains is developing an AI-native platform for software development, serving as the execution and governance layer for AI-driven development. This role focuses on owning the acquisition, onboarding, and activation journey for JetBrains AI for teams and organizations, helping users discover its value and achieve meaningful product usage quickly.
Responsibilities
- Own the acquisition, onboarding, and activation journey of JetBrains AI for teams and organizations.
- Define, measure, and improve the path from relevant product entry points to meaningful product usage.
- Optimize acquisition flows across JetBrains entry points, including IDEs, desktop products, plugins, account flows, and contextual prompts.
- Create and improve self-service paths into JetBrains AI, including trial starts, guided demos, sandbox experiences, interactive walkthroughs, and setup flows.
- Design and iterate on onboarding, guided product education, first-run experiences, contextual prompts, and empty states to help users discover value.
- Identify friction points across entry, signup, setup, onboarding, trial, and first-use flows, and translate them into product opportunities.
- Lead experiments to improve acquisition conversion, onboarding completion, trial-to-active conversion, activation, and early repeated usage.
- Partner with Marketing on acquisition journeys, campaign-to-product continuity, life cycle flows, and the transition from marketing touchpoints to product experience.
- Partner with monetization specialists on trial experience, upgrade prompts, usage limits, and commercial constraints.
- Collaborate with design, engineering, analytics, research, marketing, monetization, and other product teams to improve the early user journey.
- Establish clear growth hypotheses, prioritize experiments, analyze results, and make product and business decisions based on learnings.
Requirements
- Experience in onboarding, activation, and driving product-led growth in developer tools, SaaS, or AI products.
- Experience improving acquisition-to-activation funnels, product entry points, onboarding flows, trial experiences, or new-user experiences.
- Understanding of how to connect marketing touchpoints with product-side acquisition into a coherent user journey.
- Comfort using product analytics, funnels, cohorts, segmentation, and qualitative insights to understand user behavior.
- Experience designing, running, and interpreting product experiments.
- Ability to translate ambiguous growth problems into focused hypotheses, product changes, and measurable outcomes.
- Understanding of how to help users reach value quickly without relying on heavy sales assistance or manual onboarding.
- Strong UX judgment with a focus on reducing friction, clarifying value, and building user trust.
- Ability to collaborate effectively with engineering, design, analytics, marketing, monetization, research, and other product teams.
- Clear communication skills to align stakeholders around funnel insights, growth priorities, and experiment results.
Skills
- Product-led growth
- Acquisition
- Onboarding
- Activation
- Developer tools
- SaaS
- AI products
- Funnel optimization
- Product experiments
- User behavior analysis
- UX judgment
- Collaboration
- Communication
- AI-powered products
- Complex technical products
- Behavioral analytics tools
- Experimentation platforms
- Funnel analysis
- Cohort analysis
- Activation modeling
- Developer audience intuition
Location
- Remote
- Office
Work Type
- Full-time
- Remote work from abroad (up to 30 days/year)
Experience Level
- Mid-level
- Senior
Salary/Compensations
- Strong base salary
- Competitive pay
Benefits
- Flexible work location
- Remote work (up to 30 days/year from abroad)
- Extra time off
- Medical insurance allowance
- Learning and development opportunities
- Language classes
- Hot meal or lunch allowance
- Mental health support
- Sports benefit (on-site gym or sports club stipend)
- Internal events
About the Company
- JetBrains is building an AI-native platform for software development that connects developer workflows, team-level collaboration, and organizational control into a single coherent system.
- This platform will serve as the execution and governance layer for AI-driven development, deeply integrated with developer tools but designed to work across teams, products, and environments.
- This is a long-term strategic investment for JetBrains and a key pillar of our vision for the future of software development.
Equal Opportunity
- We are an equal opportunity employer.
- We know great ideas can come from anyone, anywhere. That’s why we do our best to create an open and inclusive workplace – one that welcomes everyone regardless of their background, identity, religion, age, accessibility needs, or orientation.
