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About the Role

LexisNexis is seeking a results-oriented Segment Marketing Manager to focus on the Professional Services industry. This role involves partnering with cross-functional teams to develop materials that support sales conversations and lead generation programs, leveraging customer insights and strategic positioning to drive growth.

Responsibilities

• Develop deep expertise in the professional services industry, including regulatory environments and competitive trends.
• Serve as the internal voice of the customer for marketing, product, and sales teams.
• Monitor industry news and analyst reports to inform campaigns.
• Develop audience-specific value propositions, messaging, and positioning.
• Lead the development of segment-specific content for omni-channel campaigns.
• Align content and messaging with account-based marketing (ABM) strategies.
• Partner with sales teams to support vertical-specific sales assets and field enablement.
• Collaborate with cross-functional teams to ensure consistency and amplification of initiatives.

Requirements

• 3–5+ years of B2B marketing experience.
• Demonstrated ability to translate industry trends into actionable marketing strategy.
• Strong writing, communication, storytelling, and presentation skills.
• Experience working with cross-functional teams.
• Ability to manage multiple projects with tight deadlines.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Skills

• Market research
• Strategic positioning
• Omni-channel campaign strategy
• Account-based marketing (ABM)
• CRM platforms
• Marketing automation tools
• Analytical thinking

Experience Level

• 3–5+ years

Education Level

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Advanced degree a plus

Salary/Compensations

• $78,800 - $131,300
• Eligible for an annual incentive bonus

Benefits

• Country specific benefits

About the Company

• Leading global provider of legal, regulatory and business information and analytics.
• Focused on helping customers increase productivity, improve decision-making, and advance the rule of law.

Equal Opportunity

• LexisNexis is an equal opportunity employer.
• Qualified applicants are considered without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.