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About the Role

LexisNexis is seeking a commercially minded Segment Marketing Manager to focus on the Professional Services industry. This role involves partnering with cross-functional teams to develop materials that support sales conversations and lead generation programs, thriving at the intersection of customer insight, strategic positioning, and omni-channel campaign strategy.

Responsibilities

• Develop expertise in the professional services industry, including regulatory environments, buyer behavior, and competitive trends.
• Serve as the internal voice of the customer for marketing, product, and sales teams.
• Monitor industry news, analyst reports, and regulatory changes to inform campaigns.
• Develop audience-specific value propositions, messaging, and positioning for professional services buyers.
• Lead the development of segment-specific content for global omni-channel campaigns.
• Align content and messaging with account-based marketing (ABM) strategies and sales enablement initiatives.
• Partner with sales and account teams to ensure alignment between marketing efforts and customer engagement.
• Support the development of vertical-specific sales assets such as talk tracks and objection handling.
• Collaborate with Product Marketing, Content Strategy, Digital Marketing, and Country Marketing teams.
• Share initiatives and learnings across cross-functional groups including GTM, Customer Success, and Pricing.

Requirements

• 3–5+ years of B2B marketing experience.
• Demonstrated ability to translate industry trends into actionable marketing strategy.
• Strong writing, communication, storytelling, and presentation skills.
• Experience working with cross-functional teams including product, sales, and marketing.
• Ability to manage multiple projects with tight deadlines and competing priorities.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Skills

• Market research
• Strategic positioning
• Omni-channel campaign strategy
• Account-based marketing (ABM)
• CRM platforms
• Marketing automation tools
• Analytical thinking

Experience Level

• 3–5+ years

Education Level

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Advanced degree is a plus

Salary/Compensations

• $78,800 - $131,300
• Eligible for an annual incentive bonus

Benefits

• Country specific benefits

About the Company

• LexisNexis is part of RELX, a global provider of information-based analytics and decision tools.
• The company aims to benefit society by developing products that help researchers, doctors, lawyers, businesses, and governments make better decisions.

Equal Opportunity

• LexisNexis is an equal opportunity employer.
• Qualified applicants are considered without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
• Committed to a fair and accessible hiring process with accommodations available for individuals with disabilities.