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About the Role

The Product Manager – Payments and Messaging will shape and execute the go-to-market strategy for Finastra’s payments portfolio, developing compelling messaging, enabling sales, and driving market awareness. The ideal candidate combines product marketing expertise with a solid understanding of modern payments processing and infrastructure to translate complex technical capabilities into clear business value.

Responsibilities

Support the development and execution of integrated GTM plans for Finastra’s Payments products across target markets and personas.
Ensure alignment with broader payments portfolio strategy, regional priorities, and revenue objectives.
Create clear, differentiated messaging frameworks that articulate the business value of Finastra’s payment solutions.
Translate complex product features into compelling customer outcomes.
Develop high-quality marketing and sales enablement assets including presentations, solution briefs, case studies, battlecards, and web content.
Equip sales teams with persona-based messaging and tools to effectively position solutions in competitive scenarios.
Conduct market analysis to identify trends in payments.
Monitor competitor positioning and provide actionable insights to refine messaging and differentiation.
Collaborate with demand generation teams to develop and optimize campaigns that drive pipeline and customer engagement.
Contribute messaging and content for digital campaigns, events, and industry engagements.
Work closely with Product Management, Sales, Pre-Sales, and Regional Marketing teams to ensure consistent positioning and successful product launches.
Act as the “voice of the market” internally, feeding customer insights into product and strategy discussions.

Requirements

Proven experience in product marketing, preferably within financial services or fintech.
Strong understanding of GTM planning, messaging development, and sales enablement.
Solid understanding of modern payment processing and infrastructure, including real-time payments, cross-border payments, and payment hubs.
Knowledge of payment rails (SEPA, Faster Payments, SWIFT, etc.).
Understanding of industry trends such as ISO 20022, cloud/SaaS delivery, and Payments-as-a-Service.
Ability to articulate how payment technologies deliver business outcomes for financial institutions.
Exceptional ability to translate complex technical features into clear, concise, and compelling business benefits.
Strong writing, presentation, and communication skills tailored to different personas (business and technical).
Familiarity with core marketing tools such as CRM (e.g., Salesforce), marketing automation platforms (e.g., Marketo), and content management systems.
Experience supporting digital campaigns and understanding performance metrics (conversion, engagement, pipeline contribution).
Ability to synthesize market, customer, and competitive insights into actionable marketing strategies.
Data-driven mindset with attention to detail.
Experience working in cross-functional, global environments.
Strong interpersonal skills with the ability to influence and align stakeholders across product, sales, and marketing teams.
Applicants must be located in the posted location or their immediate surrounding areas.
This job posting is not available for, and Finastra will not be considering any applicants who currently reside in New York City or California.

Skills

Product Marketing
GTM Planning
Messaging Development
Sales Enablement
Payments Processing
Payment Infrastructure
Real-time Payments
Cross-border Payments
Payment Hubs
Payment Rails
ISO 20022
Cloud/SaaS Delivery
Payments-as-a-Service
Content Creation
Storytelling
Writing
Presentation
Communication
CRM
Marketing Automation
Content Management Systems
Digital Campaigns
Analytical Thinking
Strategic Thinking
Collaboration
Stakeholder Management

Location

Posted location or immediate surrounding areas

Work Type

Hybrid working

Experience Level

Product Marketing Expertise
Payments Domain Knowledge
Content & Storytelling Skills
Marketing Tools & Capabilities
Analytical & Strategic Thinking
Collaboration & Stakeholder Management

Benefits

Unlimited vacation, subject to local regulations and business priorities
Hybrid working arrangements
Paid time off for voting, bereavement, and sick leave
Confidential one‑to‑one support through Employee Assistance Program
Access to Wellbeing Champions and Gather Groups
Monthly events and initiatives designed to help you thrive
Medical, life and disability insurance
Retirement plans
Lifestyle and other benefits
Paid time off for volunteering
Donation‑matching opportunities
Involvement in inclusion communities
Access to online learning and accredited courses through Skills & Career Navigator
Participation in global recognition program, Finastra Celebrates
Opportunity to share voice through regular employee surveys
Paid holidays
Flexible working hours
Pension plan
Comprehensive health initiatives

About the Company

Finastra is a global leader in financial services software, dedicated to expanding access to financial services and shaping what’s next for the industry.
Our technology powers mission‑critical solutions across Lending, Payments and Universal Banking, supporting over 7,000 customers, including 80% of the world’s top 50 banks, in more than 110 countries.
We are building an environment where bold ideas thrive, careers flourish, and innovation is a shared journey.
We offer a rich ecosystem of learning—from hands-on training and mentorship to leadership development and industry certifications.
We provide access to cutting-edge tools, a culture of collaboration, and a community that champions your success.
We offer incredible career opportunities and work in close collaboration with fantastic colleagues globally to develop and launch innovative software solutions for our customers.
There is a huge range of engaging projects where you can get stuck-in and add value whilst taking advantage of our ongoing development opportunities to build and hone your skills in your chosen area.
We offer incredible career opportunities and your work in close collaboration with fantastic colleagues globally to develop and launch innovative software solutions for our customers.
With us, you can grow, innovate, and make a real impact.
We are proud of the wide range of incentives and benefits we offer our employees globally, reflecting our core values: doing well by doing good, putting people first, and open opportunities.
We go beyond statutory requirements to maximise our offerings, investing in flexible working policies, personal growth opportunities, and well-being programmes.
We emphasise sustainability through volunteering time off and donation matching, champion inclusion through multiple employee networks and cultural initiatives, and invest heavily in career and skills development.
Recognition of our employees' efforts is integral, with our global recognition platform and regular employee feedback surveys shaping our inclusive and supportive workplace culture.
We are committed to creating a workplace where you feel valued and respected.
We believe this environment drives innovation and we strive to build a team that reflects the varied backgrounds, perspectives, and experiences of our global ecosystem.
This philosophy is at the heart of our culture and the way we work.

Equal Opportunity

At Finastra, each individual is unique—bringing their own ideas, perspectives, cultural backgrounds, and experiences.
We learn from one another, value what makes us different, and create an environment where everyone feels included, supported, and able to be their authentic selves.
Be unique. Be exceptional. Help us make a difference at Finastra.
We believe growth is a shared commitment.
We believe this environment drives innovation and we strive to build a team that reflects the varied backgrounds, perspectives, and experiences of our global ecosystem.
This philosophy is at the heart of our culture and the way we work.