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About the Role

This position is within the Marketing & Technology service, focusing on combining data, technology, creative content, and paid media to drive revenue through digital marketing solutions. The role involves servicing an exciting new client and contributing to the growth and success of their digital campaigns.

Responsibilities

• Manage multi-market paid search and shopping campaigns for clients
• Conduct keyword research and analysis to identify relevant search terms and opportunities for campaign optimisation
• Utilize automation and data within campaigns, including AI, to improve performance
• Create and optimize paid search campaigns across various platforms, such as Google Ads and Bing Ads
• Monitor campaign performance, analyze data, and provide regular reports to clients, highlighting key metrics and recommendations for improvement
• Stay up-to-date with industry trends and best practices in paid search advertising
• Collaborate with cross-functional teams to ensure seamless execution of campaigns and alignment with client goals
• Stay informed about changes in search engine algorithms and adjust strategies accordingly
• Carry out technical analysis, content & authority analysis
• Set up implementation plans and workflows
• Respond to client (internal and external) briefs
• Report on activity on weekly, monthly and quarterly basis
• Have direct client communication

Requirements

• At least 3 years of prior experience in managing and optimizing paid search & shopping campaigns, preferably within a digital agency or similar environment
• Strong knowledge of paid search platforms, such as Google Ads and Bing Ads
• Experience with client communication
• Excellent analytical skills and ability to interpret data to drive campaign optimization
• Ability to work collaboratively in a fast-paced, deadline-driven environment
• Intermediate or higher proficiency in the use of Excel/Sheets and familiarity with Word/Docs and PowerPoint/Slides
• Excellent time management and organizational skills with a high attention to detail
• Ability to react quickly within a fast-paced environment
• Directly available to start working from either our Berlin, Hamburg or Cologne office
• Full working proficiency in the English language

Skills

• Paid Search (SEA)
• Google Ads
• Bing Ads
• Keyword research and analysis
• Data analysis
• AI utilization
• Technical analysis
• Content analysis
• Authority analysis
• Excel/Sheets
• Word/Docs
• PowerPoint/Slides

Location

• Berlin
• Hamburg
• Cologne

Work Type

• Hybrid

Experience Level

• 3+ years

Benefits

• Flexible hybrid working policy (1-2 days at the office, depending on location)
• Company pension scheme
• Lease bike options / JobRad and 25% subsidy for the Deutschlandticket
• Occasional breakfast/lunch at the office, Smoothie Tuesdays
• €30 per month flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport
• Future Bens - Exclusive access to sustainable, healthy products at attractive deals
• Contribution to health through the OpenUp platform
• Social events, plenty of opportunities to connect with colleagues through organised activities and celebrations
• Training, development and certifications

About the Company

• DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster.
• Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data.
• We’re 50|50 tech and marketing, partner-led, and first to move.
• Clients include Google, Lufthansa, Meta, eBay, and OpenAI.
• We have been certified B Corp and Climate Neutral since 2021.
• We are a Growth Invention company built to help the world’s most ambitious brands grow faster.
• Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.
• We are drawn to people who stay curious, move with intent, and never stop inventing.
• Our culture runs on three values: better together, relentlessly curious, and get sh*t done.
• At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

Equal Opportunity

• At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive.
• We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
• Not sure you meet all qualifications? Apply, and let us decide!
• Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
• We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.