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About the Role

Educational Alliance seeks a creative, mission-driven Marketing Manager to enhance brand awareness and promote programs through compelling storytelling, communications, and design. This collaborative, hands-on role involves creating and managing content across diverse programs and audiences, shaping the brand identity across digital and print channels with thoughtful messaging, strong visuals, engaging newsletters, and audience-centered campaigns. The ideal candidate is both creative and data-informed, enjoys developing engaging content, and uses performance insights to continuously improve their work. This person will be comfortable taking ownership of projects from start to finish while collaborating effectively in a fast-paced, high-volume environment.

Responsibilities

Create and execute multi-channel marketing campaigns across social media, web, email, and print to promote MCC’s programs.
Draft and edit marketing content for promotional materials, including newsletters, emails, website copy, social media, and brochures.
Manage and maintain a consistent brand voice and digital identity across all MCC platforms.
Update and manage website content (WordPress), including program and event pages.
Work with the graphic designer to develop visual assets for MCC, such as flyers, social graphics, and email templates.
Track and analyze campaign performance (engagement, conversions, reach) and use insights to optimize content and improve targeting.
Use audience insights and performance data to recommend improvements to messaging, content strategy, and campaign approach.
Partner with leadership to refine marketing strategies based on program goals and organizational priorities.
Cultivate relationships with community partners, external stakeholders, and staff to ensure successful campaign execution.
Support broader communications efforts to increase press coverage and public awareness of MCC.
Coordinate production of MCC print and digital collateral, working with external vendors.
Manage marketing calendars, timelines, and deliverables across multiple programs.
Maintain organized marketing assets, templates, and brand resources.
Ensure timely promotion of MCC programs and events across all relevant channels.
Oversee marketing budget, tracking expenses and ensuring cost-effective execution.
Guide program teams in best practices for marketing.
Supervise interns and/or consultants when applicable.
Coordinate with colleagues to ensure collaboration across the broader organization.

Requirements

Bachelor’s degree in marketing, communications, or related field (or equivalent experience).
Master’s Degree is a plus.
3-5 years of marketing experience, preferably in the nonprofit sector.
Experience executing successful multi-channel marketing campaigns.
Strong storytelling and content creation skills across digital platforms.
Ability to translate ideas into clear, visually engaging marketing materials.
Strong visual sensibility and attention to detail in both design and messaging.
Excellent writing skills with the ability to communicate clearly and authentically to different audiences.
Familiarity with evolving digital marketing trends, including social media AI tools, and paid media.
Strong organizational skills and ability to manage multiple projects simultaneously.
Experience with design tools such as Canva and Adobe Creative Suite.
Experience with content creation and project management tools such as Sprout Social and Asana.
Basic photography, video editing, and/or motion graphics experience.
Comfort working with marketing data and metrics to improve campaign performances.
Data-driven mindset with experience using data and audience insights to inform marketing decisions.
Demonstrated ability to collaborate across teams and build strong relationships in a fast-paced, hands-on environment.
Experience working in a nonprofit or community-based organization.
Interest in community engagement, storytelling, or building partnerships.
Familiarity with web design and SEO.
Applications will not be considered unless they include a cover letter.

Skills

Content Creation
Marketing Campaigns
Social Media
Web Content Management
Email Marketing
Print Marketing
Brand Voice Management
WordPress
Graphic Design Collaboration
Campaign Performance Analysis
Content Strategy
Marketing Strategy
Relationship Building
Project Management
Budget Management
Canva
Adobe Creative Suite
Sprout Social
Asana
Photography
Video Editing
Motion Graphics
Marketing Data Analysis
Audience Insights
Web Design
SEO

Location

Lower Manhattan

Work Type

Full-time

Experience Level

3-5 years

Education Level

Bachelor's degree in marketing, communications, or related field
Master's Degree is a plus

Benefits

Generous PTO Policy
Competitive Salary
Medical, Dental & Vision
Pension Plan
403(b) Retirement Plans
Discount Perks for Movies, Broadway Shows, Amusement Parks, etc.
Free Gym Membership to our MCC Fitness & 14th St Y Gym
Discounts to programs at Educational Alliance
Tuition Reimbursement
Employee Referral Reward

About the Company

Educational Alliance brings together and partners with diverse communities in Lower Manhattan, offering individuals and families high-quality, multi-generational programs and services that enhance their well-being and socioeconomic opportunities.
We are a place where everyone is welcome and where progress is powered one relationship at a time.
We are proud of our legacy as a Jewish organization, and we provide high-quality, transformational services and programs to all New Yorkers through our network of community centers on Manhattan’s Lower East Side and East Village.
As we have for 130 years, we offer best-in-class programming–now across 15 sites—focusing on a mix of education, health and wellness, arts and culture, and civic engagement.
Manny Cantor Center (MCC) is one of New York City’s original settlement houses.
EA was founded in 1889 to offer educational, social, and cultural services to Jewish immigrants arriving to the Lower East Side.
Today, EA partners with diverse communities throughout Lower Manhattan.
Across our network of community centers, we empower people of all backgrounds to flourish, recognizing the intrinsic value within each individual and the importance of building community.

Equal Opportunity

Educational Alliance is an equal opportunity employer and does not discriminate in hiring or employment on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, marital status, disability status, veteran status, or any other characteristic protected by applicable federal, state, or local law.