Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

We are looking for a highly organised, proactive and creative Marketing Manager to lead the execution of our marketing activities across brand, content, events, thought leadership and digital channels. This is a hands-on role for someone who enjoys turning strategy into action and who is comfortable using AI-enabled tools to improve marketing quality and efficiency. Working closely with the CEO, Senior Product Marketing lead and commercial teams, you will be responsible for delivering impactful marketing programmes that strengthen our brand, grow our audience, generate demand and support business growth.

Responsibilities

Own and execute the company's content marketing programme across key channels.
Develop and manage editorial calendars to support brand awareness, customer engagement and commercial objectives.
Create, coordinate and publish content including articles, case studies, newsletters, social content and marketing collateral.
Maintain brand consistency across all customer-facing communications and assets.
Lead brand-led LinkedIn activity as a core driver of brand awareness, market credibility and company positioning.
Develop and execute engaging content that supports business objectives and audience growth.
Support demand generation campaigns through content creation, campaign execution and optimisation.
Monitor performance and provide recommendations to improve engagement, reach and conversion.
Own and manage CEO and SVP Sales thought leadership content across LinkedIn.
Identify content opportunities, draft and coordinate content production, and maintain a consistent executive presence.
Help position senior leadership as recognised voices within the industry.
Manage webinars and industry events from planning through execution and follow-up.
Drive event attendance and engagement through targeted campaigns, email nurture programmes and personalised outreach.
Partner closely with sales teams to maximise meeting generation and pipeline opportunities arising from events.
Track and report on event performance and outcomes.
Manage direct-to-customer communications, including product updates, announcements and customer engagement campaigns.
Build and execute email nurture sequences to support marketing and sales objectives.
Continuously optimise email performance through testing, segmentation and analysis.
Manage content planning and production for the Next Time Around company podcast and The Whole Leader CEO podcast.
Coordinate guests, schedules, content development and promotional activity.
Develop and execute initiatives to increase audience growth, engagement and downloads.
Maintain and update the company website, ensuring content remains current, accurate and aligned with business priorities.
Manage the creation and upkeep of marketing assets, sales collateral and supporting materials.
Identify opportunities to improve user experience, content effectiveness and conversion performance.

Requirements

Minimum 3 years’ experience in B2B marketing
Experience in the cleantech, renewable energy or broader energy sector is desirable
A clear track record of delivering work independently, across a range of tasks.
You are a strong cultural fit for a fast-growth startup.
Proven ability to run multiple end-to-end campaigns simultaneously
Strong project management and prioritisation skills in fast-paced environments
Comfortable balancing strategy with hands-on delivery
Understanding of target audiences and market dynamics
Ability to support lead generation through content, outreach and nurture activity
Focus on driving engagement that supports pipeline growth
Confident working with senior stakeholders across Sales, Product and Customer teams
Experience supporting integrated GTM activity
Strong cross-functional communication skills
Experience using AI tools to create and optimise content
Ability to improve speed and efficiency without losing quality or tone of voice
Interest in using AI to scale marketing output and performance
Eligible to work in the UK without needing sponsorship

Skills

Content Marketing
Brand Management
Social Media Marketing
LinkedIn Marketing
Thought Leadership
Event Management
Webinar Management
Email Marketing
Podcast Production
Website Management
Marketing Asset Creation
Content Creation
Storytelling
Project Management
AI-Enabled Marketing

Location

London (Hybrid)

Work Type

Hybrid

Experience Level

Minimum 3 years’ experience in B2B marketing

Benefits

Flexible working arrangements
Competitive salary and benefits package

About the Company

Powerverse, established by Lightsource BP, is a leader in the growing Energy Management market.
At Powerverse, we are empowering people and communities to run their lives on sustainable energy with ease.
Our smart ecosystem connects to solar power, EV charging, battery storage and more, so customers can take control of costs and make energy go further in their business or home.
We are empowering a smart, connected, electric world that is convenient, economical, and clean.
We make it simpler to shift to an electric world with easier buying, installation, and service journeys by taking away the option overload with our smart AI and automation at the premises.
Our teams build products that matter, and we value being Curious, Connected, Passionate and Reliable.