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About the Role

Join DAZN as its US Regional Sports PR Manager, where you will be at the forefront of storytelling for a leading sports entertainment company. You will craft and deliver compelling local narratives to elevate the brand and grow its reputation among fans, clubs, leagues, partners, and the media, making a significant impact in a fast-moving, high-growth business.

Responsibilities

• Design and deliver DAZN’s Regional Sports PR strategy in North America.
• Ensure all signings and announcements achieve maximum coverage and impact, contributing to DAZN’s growing reputation.
• Work closely with sports teams to ensure DAZN’s narrative is effectively communicated to their fans and partners.
• Build solid relationships with local and national media across sports, tech, and entertainment sectors.
• Maintain face-to-face relationships in all relevant regions, requiring regular travel.
• Craft impactful stories that drive awareness, engagement, and credibility.
• Design and deliver impactful events to enhance relationships and understanding of DAZN.
• Create and execute a calendar of speaking opportunities for DAZN spokespeople.
• Handle reactive and proactive media relations.
• Represent DAZN at events and meetings.
• Identify and respond quickly to any issues that may harm DAZN’s reputation.
• Ensure full alignment with global brand, legal, and leadership teams.
• Deliver PR strategies and plans at local and national levels.
• Work closely with DAZN’s US Regional Sports team, other stakeholders, clubs, teams, and leagues.
• Manage media relations, announcements, news flow, thought leadership, and executive visibility.
• Ensure messaging across channels is aligned and consistent with DAZN’s Group Communication team.
• Serve as the main contact for regional press inquiries.
• Manage agency partnerships.

Requirements

• 5+ years of relevant experience in Consumer PR, media relations, or consumer journalism.
• Solid understanding of PR and media relations at a regional/local level.
• Good knowledge and understanding of NBA and NHL sports.
• Good knowledge and understanding of streaming and entertainment.
• Strong press relationships with writers, editors, and outlets covering the sports, tech, and entertainment sectors.
• Proven experience of building new media relationships.
• Expertise in consumer and digital media storytelling.
• Excellent writing, editing, and media pitching skills.
• Experience managing PR agencies to goals and budget.
• Ability to remain calm under pressure and be strategic in a fast-paced setting.

Skills

• Storytelling
• Media relations
• Public Relations
• Writing
• Editing
• Media pitching
• Agency management
• Strategic thinking
• Communication

Location

• US - New York

Work Type

• Permanent
• Full Time

Experience Level

• 5+ years of relevant experience

Salary/Compensations

• $120,000 - $180,000

Benefits

• Access to DAZN
• Up to 15 days of paid time off
• 9 days of annual leave
• Health benefits (including dental & eye care)
• Generous sick time package
• Short and long-term disability coverage
• Parental leave offering
• Personal insurances (basic life term and personal accident)
• Access to a 401(k) retirement plan
• Family friendly community
• Learning and development resources
• Opportunity for flexible working
• Access to internal speaker series and events

About the Company

• DAZN is one of the most dynamic players in sports entertainment.
• DAZN has a powerful brand to help grow.
• DAZN is a fast-moving, high-growth business.

Equal Opportunity

• As part of our recruitment process, we may use automated or AI-supported tools to assist with application review and screening. These tools are used to support, not replace, human decision-making. Final hiring decisions are always made by our hiring team.