About the Role
As Castlery grows its retail presence in Australia, this role will lead showroom marketing initiatives to drive footfall, brand awareness, and sales performance.
Responsibilities
- Lead and execute showroom-led marketing activations, focusing on events, partnerships, and community engagement.
- Plan and run end-to-end events to drive showroom traffic and brand experience.
- Partner with Showroom Managers to design local campaigns that convert foot traffic into sales.
- Identify and build local partnerships and collaborations to grow brand presence and reach.
- Own the showroom marketing calendar, aligned to key trading moments and product launches.
- Work with central teams to amplify campaigns across social and CRM channels.
- Track and optimise performance based on footfall, engagement, and campaign impact.
Requirements
- 4–8 years of experience in event marketing, retail marketing, or brand activations.
- Proven track record of delivering high-impact events or local marketing campaigns.
- Strong ability to translate brand experiences into customer engagement and traffic.
- Comfortable working cross-functionally with retail/store teams.
- Hands-on, resourceful, and execution-focused.
- Exposure to performance tracking (e.g. attendance, engagement, conversion).
Experience Level
- Senior Specialist/Lead Specialist
About the Company
- At Castlery, we design modern furniture for the way people live today.
- We have spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
- Now, we’re focused on what’s next: scaling with care, crafting better experiences, and growing a team that’s as intentional as our design philosophy.
- If you believe that good homes create good lives, come build with us.
