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About the Role

This role will join Moonfare’s AI & Transformation team, responsible for building and scaling the company’s commercial systems and processes. The team operates at the intersection of Investor Relations, Sales, Account Management, Marketing, and Product, owning the infrastructure, data, and automation that power revenue generation. The primary challenge is to make AI work effectively within a complex, regulated system with a long sales cycle, moving beyond theoretical applications.

Responsibilities

Build and maintain automation in HubSpot, including workflows, lead routing, and lifecycle management.
Define and own the architecture of Moonfare's AI-driven GTM engine, establishing standards for AI development, evaluation, and scaling.
Design and implement lead scoring models, incorporating both rules-based and AI-assisted approaches.
Manage HubSpot connectors to AI tools like Claude and other relevant software.
Improve data, lead generation, and enrichment processes using compliant sources.
Transform manual Go-To-Market (GTM) processes into scalable, agentic processes.
Continuously build and implement AI-driven automation use cases across GTM engineering and commercial teams, from conception to production.

Requirements

Extensive track record working with HubSpot.
Strong understanding of CRM architecture and data models.
Experience with complex workflows and automation.
Hands-on experience using LLMs (e.g., Claude) in production workflows via tools like n8n, APIs, or similar automation frameworks.
Passion for coaching others on AI and knowledge multiplication.
Experience applying AI to lead scoring, prioritization, personalization, data classification, and enrichment.
Familiarity with APIs and integrations.
Ability to integrate AI into existing systems.
Eligible to live and work in Berlin.

Skills

HubSpot
CRM architecture
Data models
Workflow automation
LLMs
Claude
n8n
APIs
Integrations
AI implementation
Lead scoring
Data classification
Data enrichment

Location

Berlin

Work Type

Hybrid
Office attendance required 4 days/week

Experience Level

Mid-level

Benefits

Ownership and Impact
Transparent communication on company strategy, performance, and decisions
Individual growth budget of €1,500 or 2% of base salary (whichever is higher)
Company pension scheme with a 20% employer contribution
25 vacation days, increasing by one day per year of tenure up to a maximum of 30 days
Free daily lunch in the Berlin office
Subsidised monthly Deutschland job ticket
Subsidised Urban Sports Club membership

About the Company

Moonfare delivers sought-after funds and investments in private markets, applying a rigorous vetting process to create institutional-quality portfolios.
The team comprises finance veterans alongside talent from tech, consulting, law, and other diverse industries.
Headquartered in Berlin, Moonfare operates from eight offices across Europe, the US, and Asia.
Moonfare is revolutionising private market investing.
Our Values: Client-Centric Focus, Commitment to Excellence, Win together, Growth and Merit.
We understand the important role that diversity plays in our success. Different backgrounds, experiences and ideas push us further and raise the bar. We’re committed to developing an inclusive and safe culture where everyone—regardless of colour, race, religion, sex, origin, sexuality, disability, marital status, citizenship or gender identity—knows that they are an integral part of the team and can bring their full potential to their work.

Equal Opportunity

We understand the important role that diversity plays in our success. Different backgrounds, experiences and ideas push us further and raise the bar. We’re committed to developing an inclusive and safe culture where everyone—regardless of colour, race, religion, sex, origin, sexuality, disability, marital status, citizenship or gender identity—knows that they are an integral part of the team and can bring their full potential to their work.