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About the Role

As a Senior Partner Marketing Manager based in New York, you’ll be at the center of growth, driving value through partnerships by leading co-marketing initiatives that deepen user engagement, grow subscriptions, and enhance brand visibility. DAZN aims to modernize the regional sports network model for the ’26 – ’27 basketball and hockey season.

Responsibilities

• Own campaign delivery — Lead marketing efforts across strategic partnerships including telcos, commercial premises, device manufacturers, and retail partners
• Scale regionally — Build and execute integrated marketing plans that support DAZN’s business objectives at a regional level
• Represent DAZN locally – Build and maintain relationships with key stakeholders in local markets, including telco and distribution partners, commercial premises, device manufacturers, and retail partners
• Optimise relentlessly — Use performance data to continuously improve channel efficiency, audience targeting, and ROI across paid, owned, and earned media
• Establish best practice — Develop a proven, repeatable go-to-market playbook that sets the standard for how DAZN launches new regional US sports rights with partners
• Collaborate cross-functionally — Work closely with integrated marketing, creative, insights, product, and commercial teams globally to sharpen messaging, placement, and timing

Requirements

• 5+ years experience in partner, brand, or consumer marketing — ideally in sports, media, entertainment, telco, or tech industries
• Demonstrable experience building and delivering co-marketing campaigns with strategic partners
• Strong stakeholder management and communication skills, including experience engaging at C-suite level
• Highly analytical with a solid grasp of marketing KPIs, reporting tools, and ROI measurement
• A proactive, collaborative attitude with the ability to work cross-functionally in a fast-paced environment
• Strategic thinker who can translate insights into clear, creative marketing campaigns

Location

• US - New York

Work Type

• Full Time
• Hybrid

Experience Level

• Senior

Salary/Compensations

• $80,000 to $110,000

Benefits

• Access to DAZN
• Up to 15 days of paid time off
• 9 days of annual leave
• Health benefits (including dental & eye care)
• Generous sick time package
• Short and long-term disability covering
• Parental leave offering
• Personal insurances, such as basic life term and personal accident
• Access to a 401(k) retirement plan
• Family friendly community
• Learning and development resources
• Opportunity for flexible working
• Access to our internal speaker series and events

About the Company

• Demand for sports has never been higher, however with fragmented media ecosystems and soaring costs – teams, leagues, and fans – are forced to reconsider their options. DAZN wants to provide a differentiated, digital first alternative that will modernize the regional sports network model for the ’26 – ’27 basketball and hockey season.