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About the Role
As a Marketing Manager at DAZN, you will execute large-scale, integrated marketing campaigns to drive awareness and subscriber growth for major sporting events in North America. You will manage media partnerships, optimize digital storefronts, and oversee full-funnel strategies in a data-driven, fast-paced environment.
Responsibilities
- Execute 360-degree marketing campaigns to maximize awareness and subscriber growth
- Build and manage relationships with media agencies and external partners
- Optimize digital storefront, merchandise content, and enhance landing page performance
- Develop full-funnel marketing strategies from brand awareness to retention
- Oversee budget management, forecasting, and performance reporting
Requirements
- Minimum 3 years of experience in a marketing role
- Proven experience running large-scale marketing campaigns in the US
- Strong understanding of media planning across TV, digital, radio, BVOD, and OOH
- Experience working in a data-driven environment focused on performance marketing
- Excellent attention to detail
- Strong written and oral communication skills
- Passion for sports and knowledge of the OTT media landscape
Skills
- Marketing campaign management
- Media planning
- Budget management
- Performance forecasting
- Full-funnel marketing strategy
- Digital storefront optimization
Location
- New York, US
Work Type
- Permanent
- Full-time
- Hybrid
Experience Level
- Minimum 3 years
Salary/Compensations
- $90,000 - $110,000
Benefits
- Access to DAZN
- Up to 15 days of paid time off
- 9 days of annual leave
- Health benefits including dental and eye care
- Generous sick time package
- Short and long-term disability coverage
- Parental leave
- Basic life term and personal accident insurance
- 401(k) retirement plan
- Learning and development resources
- Flexible working opportunities
- Access to internal speaker series and events
About the Company
- Industry-leading sports streaming company delivering premium content to millions of fans worldwide