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About the Role

The CRM team builds lasting user relationships through personalized experiences, targeted communications, and data-driven insights to strengthen loyalty and engagement. This role helps turn first-time users into lifelong fans.

Responsibilities

• Support the development and execution of Fever’s CRM strategy across multiple channels, focusing on email, push notifications, and in-app messaging.
• Manage the activation of customer data to deliver personalized, relevant, and engaging communications throughout the customer lifecycle.
• Continuously optimize multi-channel communication plans and retention strategies to improve engagement, customer experience, and revenue generation.
• Work closely with the CRM Manager to define customer lifecycle stages, communication frameworks, and contact strategies across all touchpoints.
• Help identify and develop key customer segments to improve targeting, personalization, and overall CRM effectiveness.
• Build, execute, and optimize automated CRM journeys and lifecycle campaigns.
• Conduct A/B tests and implement learnings to improve campaign performance and customer engagement.
• Analyze customer behavior, transactional, demographic, and lifestyle data to generate actionable insights and marketing recommendations.
• Own weekly and monthly CRM reporting, performance analysis, and ad hoc deep dives.
• Monitor campaign success metrics, ensuring all activities are measurable, insight-driven, and aligned with business objectives.
• Collaborate with Marketing, Product, Data, and other cross-functional teams to ensure a seamless customer experience across channels.
• Stay up to date with CRM best practices, emerging technologies, and industry trends to continuously improve performance and processes.

Requirements

• 2–3+ years of experience in CRM, Digital Marketing, Lifecycle Marketing, or a related field.
• Experience working in mobile and web environments.
• Hands-on experience with Salesforce Marketing Cloud.
• Experience using ESP platforms such as Mailchimp, SendGrid, or similar tools.
• Proficiency in HTML.
• Strong copywriting skills and ability to adapt messaging to different audiences and channels.
• Experience developing and optimizing CRM flows that drive customer engagement and revenue.
• Strong understanding of customer segmentation and personalization strategies.
• Analytical and data-driven mindset, with the ability to translate data into actionable insights.
• Experience with A/B testing methodologies and dynamic content/templates.
• Highly organized, proactive, and detail-oriented.
• Able to prioritize effectively and manage multiple projects in a fast-paced environment.
• Strong communication and collaboration skills.
• Fluent in English and German.

Skills

• CRM
• Digital Marketing
• Lifecycle Marketing
• Salesforce Marketing Cloud
• Mailchimp
• SendGrid
• HTML
• Copywriting
• CRM flow development
• CRM flow optimization
• Customer segmentation
• Personalization strategies
• Data analysis
• A/B testing
• Dynamic content
• Dynamic templates
• Organization
• Prioritization
• Project management
• Communication
• Collaboration
• English (fluent)
• German (fluent)

Location

• Madrid
• Hybrid

Work Type

• Hybrid

Experience Level

• 2–3+ years of experience

Benefits

• Opportunity to have a real impact in a high-growth global category leader
• 40% discount on all Fever events and experiences
• Work in a location in the heart of Madrid, with possible travel across our markets
• Home office friendly and flexible schedule
• Responsibility from day one and professional and personal growth
• Great work environment with a young, international team of talented people
• Health insurance
• Flexible remuneration with a 100% tax exemption through Cobee
• English and Spanish Lessons
• Gympass Membership
• Free food, drink and fruit at the office
• Possibility to receive in advance part of your salary by Payflow

About the Company

• Fever is the world’s leading tech platform for culture and live entertainment.
• Our mission is to democratize access to culture and entertainment.
• We revolutionize engagement with live entertainment using proprietary cutting-edge technology and a data-driven approach.
• Our platform inspires over 300 million people monthly in +55 countries to discover unforgettable experiences.
• We empower event creators with data and technology, helping them scale, innovate, and enhance events to reach new audiences.
• We have partnered with industry leaders like Netflix, F.C. Barcelona, and Primavera Sound, presented international award-winning experiences, and are backed by leading global investors.

Equal Opportunity

• Fever is committed to creating an inclusive and diverse workspace where everyone's background and ideas count.
• Our main goal is to find the best possible talent regardless of place of birth, racial or ethnic origin, gender, gender identity, religion, opinion, sexual orientation, disability, pregnancy, marital status, age or caring responsibilities.
• We encourage everyone to apply!
• If you require any accommodation during the selection process, contact our Talent team for a welcoming and seamless journey.