About the Role
This pivotal role leads the development and execution of integrated marketing strategies to drive growth, elevate brand presence, and support high-impact initiatives across the energy sector in Europe and India. The role focuses on identifying growth opportunities, leading sector brand campaigns and regional events, and supporting operational excellence and performance tracking. It is a high-visibility position requiring strategic thinking, stakeholder engagement, and hands-on campaign delivery.
Responsibilities
- Lead the design and execution of strategic marketing campaigns aligned with business strategy priorities.
- Collaborate with Strategic Marketing Lead to identify and activate high-potential growth opportunities.
- Develop and implement go-to-market strategies for new services and offerings.
- Use SOSTAC or similar frameworks to structure campaign planning and execution.
- Advocate for a client-centric and outside-in perspective throughout the team and among business stakeholders.
- Lead the planning and delivery of high-investment, cross-business brand events and related campaign activities.
- Oversee event strategy, logistics, content, and post-event engagement to ensure maximum ROI.
- Partner with the content, creative, communications and digital teams to deliver integrated and compelling, multi-channel campaigns.
- Build strong relationships with internal stakeholders including Client Account Managers, Sector Leaders, and wider MarComms teams within region and globally.
- Act as a strategic advisor to business leaders on marketing best practices and brand positioning.
- Ensure alignment of regional marketing activities with global brand and messaging strategies.
- Support in managing marketing operations, including budget tracking, reporting, and governance.
- Monitor and report on campaign performance using analytics tools; optimize based on insights.
- Contribute to monthly marketing dashboards and ROI reporting for senior leadership.
- Support the development and implementation of marketing processes and approval workflows.
Requirements
- 10+ years of experience in strategic marketing roles within a B2B environment or similar.
- Demonstrated success in developing and implementing high-impact marketing strategies that drive growth in complex, competitive markets.
- Ability to align regional strategies with global goals.
- Strong client engagement skills, with experience in building marketing initiatives that strengthen client relationships and drive sales.
- Strong leadership skills with a proven track record of working with diverse, geographically dispersed teams.
- Extensive experience collaborating with large groups of technical specialists.
- Proficiency in using data analytics tools to track marketing performance, with a strong focus on optimizing for ROI and results.
- Bachelor’s degree in Marketing, Business, Communications or a related field.
Skills
- Innovative thinking: identifying emerging trends and translating them into actionable strategies.
- Adaptability: thriving in a dynamic, fast-paced environment with the ability to pivot and respond to shifting priorities.
- Communication: excellent verbal and written communication skills, with the ability to inspire and influence stakeholders at all levels.
- Cultural sensitivity: high degree of cultural awareness and respect, particularly regarding the nuances of European and Indian markets.
- Results-oriented: driven by achieving measurable outcomes and maximizing the impact of marketing investments.
Location
- London, City of
- UK - London - Aldgate Tower
Work Type
- Hybrid
Experience Level
- 10+ years of experience
Education Level
- Bachelor’s degree in Marketing, Business, Communications or a related field
Benefits
- Wide array of compensation, benefits and well-being programs.
- Access to industry-leading technology and thinking.
- Transformational work with big impact.
- Work flexibility.
About the Company
- AECOM is the world's trusted infrastructure consulting firm, delivering professional services throughout the project lifecycle.
- The company partners with clients to solve the world’s most complex challenges and build legacies for future generations.
- AECOM has a global team of over 50,000 professionals delivering projects that create a positive and tangible impact around the world.
- Projects span transportation, buildings, water, new energy and the environment.
- Teams are driven by a common purpose to deliver a better world through unrivaled technical and digital expertise, a culture of equity, diversity and inclusion, and a commitment to environmental, social and governance priorities.
- AECOM is a Fortune 500 firm and its Professional Services business had revenue of $16.1 billion in fiscal year 2025.
Equal Opportunity
- As an Equal Opportunity Employer, AECOM believes in each person’s potential.
- AECOM is a Disability Confident Employer and will offer an interview to applicants who have a disability or long-term condition, who meet the minimum/essential criteria for the role.
- All information will be kept confidential according to EEO guidelines.
