About the Role
This role supports operationalizing, systemizing, and scaling Martech delivery for the agency. It owns CRM production operations, including build, QA, deployment, platform maintenance, and governance, to ensure efficient, predictable, high-quality, and scalable delivery. The position requires deep understanding of marketing automation, strong systems thinking, and a practical delivery mindset, managing all workflow through the Martech platform in collaboration with Delivery, Technology, Martech Leads, client stakeholders, and the Digitas Delivery Centre in Vietnam.
Responsibilities
- Own and run CRM production operations
- Be accountable for Martech operations across build, QA, deployment, platform maintenance, and governance
- Design, document, and govern scalable Martech operational workflows
- Work hands-on within Martech operational processes to unblock, improve, and scale delivery
- Partner closely with Delivery, Technology, Martech, and client stakeholders on Martech execution
- Support estimation and pricing through the creation and maintenance of Martech scoping and estimation templates
- Scale offshore Martech delivery in collaboration with the Digitas Delivery Centre in Vietnam
- Govern how Jira and Confluence are used to support Martech delivery
- Drive systemization, automation, and embed AI and continuous improvement across CRM production workflows
Requirements
- Strong experience delivering Martech programs in an agency and/or in-house environment
- Hands-on experience working with Braze (ideally), or equivalent platforms in a high volume, production context
- Demonstrated experience with marketing automation (journeys, segmentation, logic)
- Experience owning operational workflows across build, QA, deployment, and maintenance
- Experience supporting estimation, pricing, or scoping for Martech / CRM programs
- Experience working closely with Technology, Martech, and client stakeholders
- Experience supporting offshore or distributed delivery teams
- Experience working on large, complex, or global client accounts
Skills
- Marketing automation
- Systems thinking
- Jira
- Confluence
- Braze
Location
- Sydney
- Melbourne
Experience Level
- Senior
- Strong experience
- Demonstrated experience
Benefits
- Comprehensive Wholeself program supporting physical, mindful, and financial wellbeing
- Creative, lively, and rewarding office environment
- Publicis Liberté flexibility approach — "working your way with us"
- Access to Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration
- Extensive Learning & Development opportunities including more than 15,000 learning programs via Marcel Classes
- Culture of open feedback and support to reach goals through Career Conversations program
- Committed Diversity, Equality, and Inclusion strategy driven through Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees
- Birthday Leave
- Flexible Public Holidays
- Additional 5 days of leave after 2 years of service
- Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
- Parental leave policy with up to 18 weeks based on tenure
- Paid primary carer leave
- Secondary carer swap
- Cub Care leave
- Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform
- Workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses (Working With Cancer Pledge)
About the Company
- Digitas blends creativity, intelligence, commerce, technology, and media to spark Connected Experiences.
- Part of Publicis Groupe.
- Leader in Gartner’s Magic Quadrant for Global Marketing Agencies.
- Works with some of the world’s leading brands.
- The Connected Experience Agency.
Equal Opportunity
- Publicis Groupe is committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation.
- Believes that to deliver the best solutions to clients, people need to reflect the diverse communities in which clients operate.
- Values diversity and the skills, knowledge, and experience that difference brings to culture and solutions.
- Committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process.
