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About the Role

This role involves owning product requirements for production-grade AI and machine learning capabilities on an enterprise AI platform. The Product Manager will transform ambiguous problem statements into clear scope, decisions, and deliverables, translating business goals into buildable stories with measurable acceptance criteria and success metrics. Reporting to the Product Lead, this role ensures alignment on strategy, scope, priorities, and delivery outcomes, with the Product Lead providing direction, reviewing requirements, and serving as the primary sign-off for key decisions to ensure consistency and quality.

Responsibilities

• Drive discovery and clarification.
• Lead stakeholder sessions to uncover objectives, constraints, workflows, edge cases, and desired outcomes.
• Convert ambiguity into clear problem statements, user journeys, and prioritized use cases.
• Collaborate daily with engineering, data/ML, architecture, QA, and design teams to align on approach, trade-offs, and delivery plans.
• Resolve open questions quickly and document decisions, assumptions, dependencies, and risks.
• Create epics, features, and user stories with unambiguous, testable acceptance criteria.
• Define functional requirements for agent behaviors, tools/actions, inputs/outputs, handoffs, and exception handling.
• Define non-functional requirements including performance/latency, reliability, scalability, security, privacy, compliance, auditability, and observability.
• Ensure stories include scenarios, edge cases, dependencies, and measurable outcomes.
• Collaborate with program managers and delivery leads to align on timelines, milestones, dependencies, resourcing, and cross-team coordination.
• Proactively surface risks and support mitigation plans to keep execution on track.
• Own backlog and delivery readiness.
• Collaborate with the Product Lead on backlog prioritization, refinement, and "definition of ready" quality for sprint execution.
• Provide validation and release support.
• Partner with QA/engineering to ensure acceptance criteria map to test cases and release gates.
• Define evaluation criteria for agent outputs (quality, accuracy, brand compliance, safety/guardrails, human-in-the-loop steps).
• Support demos, UAT, rollout planning, and post-release iteration based on feedback and metrics.

Requirements

• Proven experience delivering software products in Agile teams (PM/PO/BA experience acceptable).
• Strong capability in requirements elicitation, story writing, and defining acceptance criteria.
• Demonstrated success working through ambiguity and driving alignment and decisions.
• Ability to collaborate effectively with engineering and AI/ML partners.
• Ability to communicate clearly with non-technical stakeholders.
• Experience using backlog/documentation tools (e.g., Jira, Confluence, Azure DevOps).

Skills

• Experience in marketing, advertising, or creative operations workflows (campaigns, content production, approvals, trafficking, reporting).
• Familiarity with experimentation and measurement (A/B testing, KPI definition, telemetry/analytics).

Experience Level

• 4-5 years Experience in Technical Product Management

Salary/Compensations

• $90,000-$110,000 per year

Benefits

• Top-tier mental health benefits

About the Company

• Publicis Groupe Canada is the Canadian subsidiary of Publicis Groupe, the second largest communications group globally.
• Publicis Groupe is a global leader in Communication, Media, Data, and Technology.
• Publicis Groupe Canada represents collaborative and integrated agencies offering expertise and services to major North American brands.
• Committed to its Diversity, Equity, and Inclusion mandate focusing on Education, Talent Management, Outreach, and Giving Back.
• Achieved strong growth in DEI pillars since 2020, including regular education sessions, six business resource groups, and developing training and scholarships programs with POV and Miami Ad School Canada.
• Launched "This Is The Job" initiative to work with Canada's largest school boards to inspire racialized teens and young adults to consider marketing careers.
• Canadian brands include Publicis Canada (Publicis Canada, Hawkeye, Razorfish, Publicis Health, ThePubProductions, Nurun, Publicis Sports & Entertainment), Publicis Media (Starcom, Spark Foundry, Zenith), Leo Burnett (Leo Burnett Canada, Ove Brand Design, Leo Burnett Design), Saatchi & Saatchi (Saatchi & Saatchi Canada, Synergize, TPM), MSL Canada/North Strategic (North Strategic, MSL Canada, Notch Canada), and Publicis Sapient.

Equal Opportunity

• Publicis Canada is committed to building a diverse workforce representative of the community.
• Encourages and considers all qualified candidates without regard to race, colour, citizenship, religion, sex, marital/family status, sexual orientation, gender identity, aboriginal status, age, disability, or need for accommodation.
• Specific accommodation requests can be made by contacting Human Resources at 416-925-7733 or inquiries@publicisna.com.