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About the Role
Publicis Media, an innovative solution provider for advertisers and retailers, leads digital transformation. The consulting team seeks a dedicated professional to pioneer strategies, solutions, and manage client projects in Commerce & Retail Media.
Responsibilities
- Advise clients on strategic decision-making in e-commerce and retail media, including building/optimizing advertising activities and developing tailored strategies for long-term growth.
- Support clients in creating detailed media plans for brand portfolios across various retailers in the pharmaceutical and drugstore markets, developing strategic recommendations based on market analyses and research.
- Support clients in campaign implementation across retailers and advertising platforms. Independently lead projects or project areas, collaborating with other departments (e.g., Amazon Activation, Search Activation, Content Creation, Social) to optimize commerce opportunities for online sales growth.
- Identify the potential of new commerce technologies (e.g., Data Clean Rooms, Amazon Marketing Cloud, Retailer Analytics dashboards, Bid Optimizer) to drive clients' digital transformation.
- Identify new project opportunities and contribute to expanding client activities. Develop test-and-learn roadmaps and help clients understand the impact of commerce tactics on media campaigns for business development.
- Actively participate in unit growth, support the development of innovative consulting approaches, and foster a collaborative work environment.
Requirements
- Minimum 5 years of experience in media consulting or media buying with a fundamental industry understanding.
- Experience with clients in Pharma, OTC, Beauty, or FMCG is ideal.
- Knowledge and experience with the German Retail Media landscape.
- Familiarity with Retail Media Networks and Audience Targeting.
- Familiarity with the Amazon Advertising ecosystem is ideal.
- Strong communication skills and entrepreneurial thinking.
- Proficiency in project management and managing complex tasks.
Skills
- Strong communication skills
- Entrepreneurial thinking
- Project management
- Ability to manage complex tasks
Location
- Düsseldorf
- Berlin
- Frankfurt am Main
- Hamburg
- Munich
Work Type
- Hybrid work model
- Flexible working hours
Experience Level
- Minimum 5 years of experience
Benefits
- Digital learning platform for professional development
- Individual career perspectives and structured development
- Extensive national and international development programs
- Open feedback culture with structured performance management
- Mentoring program
- Option to work worldwide for up to 6 weeks per year
- Hybrid work model
- Work from any Publicis Media location (Berlin, Düsseldorf, Frankfurt am Main, Hamburg, Munich)
- Flexible working hours
- Company-provided emergency childcare ('Notfallmamas')
- Subsidy for Deutschlandticket and BusinessBike
- Overtime compensation
- 30 days of vacation and additional special leave days
- Agency sports activities
- Mental Health Program and Working with Cancer Policy
- Diversity, Equity & Inclusion initiatives
- Sustainability Squad
- Social Projects
- Welcome Week
- Buddy program
- Intensive onboarding
About the Company
- Publicis Media is the world's second-largest media agency network, part of the French communications group Publicis Groupe.
- As a global holding company, Publicis Media operates through its global agency brands Zenith, Starcom, and Spark Foundry, managing and developing strategic communication consulting for clients in over 100 countries.
- Publicis Media also provides central specialist teams supporting agency clients in Data and Technology, Analytics and Insights, Research, Commerce & Retail Media, Content, Performance, Buying, and Business Development.
Equal Opportunity
- We value diversity and are eager to learn how your experience can enrich our team.