About the Role
We are looking for an Account Executive to join our dynamic real estate team. In a highly competitive real estate market, you'll be responsible for working with the team to build brand awareness by promoting your client's properties or portfolio, its unique and special offerings, specific deals or listings, and milestones through thoughtfully crafted pitches, partnerships, creative ideas, event execution, social media integration and/or marketing amplification, as well as thought leadership opportunities including panels, awards and conferences. On a day-to-day basis, you will work with clients and the team to identify industry and market trends to secure quality media placements that align with your client’s goals.
Responsibilities
- Serve as the primary day-to-day contact for media and clients
- Manage daily administrative activities on accounts, including media database maintenance, list building, reporting, media monitoring, clip emails, and trend newsletters
- Regularly draft pitches, press releases, media alerts, biographies, and media kit collateral
- Proactively suggest compelling ideas for client coverage, including feature and trend stories
- Secure consistent and quality media placements through proactive and reactive pitching
- Develop and maintain strong media relationships with journalists and social media influencers, especially in the real estate, design, architecture, and luxury lifestyle verticals
- Identify award and speaking opportunities that align with the client’s goals and audience
- Support and assist in PR strategies and timelines, including creative and integrated PR initiatives
- Support social and/or influencer work, including vetting influencer collaborations
- Prepare and present meeting agendas, notes, and reports
- Maintain client relations through meetings, conference calls, events, and general contact
- Consume local, regional, national, trade (real estate), design, and lifestyle news daily to stay updated on current news and trends
Requirements
- Minimum 2 years of public relations experience representing real estate clients
- Agency experience is a plus
- Located within commuting distance to NYC for client meetings, events, and new business as needed
- Some international and domestic travel may be required for certain clients
Skills
- Knowledge in working with luxury lifestyle, real estate, trade, architecture, and design media
- Proactive and highly motivated with strong attention to detail
- Proven ability to work well in a fast-paced environment with tight deadlines
- Able to collaborate and work within a team environment
- Effectively manages up to leadership, communicating in a solution-oriented manner
- Strong writing skills with the ability to tailor pitches and messaging for different audiences and media outlets
- Comfortable participating in client meetings and presenting ideas, updates, and recommendations
- Proficiency using Muck Rack
- Proficiency using Google (Alerts and Analytics)
- Proficiency using Talkwalker
- Proficiency using MS applications
- Proficiency using news wire services
- Proficiency using server applications such as SharePoint
Location
- New York, New York
Work Type
- Hybrid
Experience Level
- Minimum 2 years of public relations experience
Education Level
- BA or BS in related field
Benefits
- Clear pathways for professional growth
- Mentorship
- Learning at the forefront of luxury marketing innovation
- Competitive compensation
- Comprehensive health and wellness plans
- Unlimited PTO
- 401(k)
About the Company
- The only luxury marketing platform that unites data and performance, content and creativity, experiences and communications within one integrated ecosystem
- Strategic Communications Division engineers influence as global partners for brands that define categories
- Expertise in integrated communications for luxury, ultra-luxury, and lifestyle
- Methodology is Magic + Math, rooting creative ideas in business strategy and narratives in commercial outcomes
- Focus on growth to the art of storytelling, ensuring work moves key performance indicators
- Drives measurable growth in clients' audience, leads, engagement, and revenue
- Builds business cases that captivate
- Shapes strategies that connect iconic and emerging luxury brands with high-value audiences worldwide
- Inspired culture with a warm, passionate, and intellectually vibrant team where bold thinking and collaboration are celebrated
Equal Opportunity
- Interluxe Group is an equal opportunity employer
- Believes diverse perspectives fuel creativity and excellence
