About the Role
This high-impact leadership role involves leading the AT&T Guarantee product end-to-end, shaping its long-term vision, setting product strategy, and driving its full lifecycle from research and launch to adoption and continuous evolution. The role is ideal for someone passionate about building products that foster customer loyalty, impact critical metrics, and establish industry standards.
Responsibilities
- Define and articulate the next generation of AT&T Guarantee promises.
- Shape the product roadmap and align it to long term business goals.
- Champion a customer-obsessed mindset across all product initiatives.
- Analyze and translate Net Promoter Score (NPS) and customer feedback into actionable strategies.
- Build business cases and tie NPS improvements and product capabilities to profitability.
- Oversee the entire product lifecycle: conception, development, launch, growth, maturity, iteration, and retirement.
- Continuously evaluate product performance, gather customer feedback, and implement enhancements.
- Ensure robust processes for product updates and feature releases.
- Analyze industry trends and competitor offerings.
- Identify differentiators and develop strategic responses to maintain and expand market leadership.
- Collaborate with executive leadership, business units, Engineering, Network, Marketing, and Customer Experience teams.
Requirements
- 10+ years of experience in product management or product marketing.
- Experience in telecom, consumer tech, or subscription-based services.
- Proven track record of leading complex products through the full lifecycle.
- Deep customer-first mindset.
- Passion for transforming insights into measurable business impact.
- Product marketing experience (go-to-market planning, product positioning, customer adoption strategies) is a plus.
Skills
- Superior executive communication
- Data-driven decision making
- Cross-functional leadership skills
Location
- Dallas, Texas
Work Type
- Onsite
- Full-time
- Regular
Experience Level
- 10+ years of experience
Education Level
- Bachelor's degree (BS/BA)
- Advanced degree preferred
Salary/Compensations
- USD $158,200 - $237,400 Annual
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (at least 23 days of vacation and 9 company-designated holidays annually)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave (unprotected)
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs (critical illness, accident hospital indemnity, group legal)
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts (up to 50% off on eligible AT&T mobility plans, accessories, AT&T internet, and AT&T phone)
About the Company
- AT&T reimagines communications and technologies that connect the world.
- The Consumer Product Experience team delivers innovative and reliable technology solutions for differentiated, simplified customer experiences.
- AT&T is redefining what it means to guarantee connectivity, with a customer promise backed by data, reliability, and transparency.
- Pioneers of making connections since Alexander Graham Bell invented the telephone and founded the company nearly 150 years ago.
- At its core, AT&T helps bring families, communities, and businesses together with essential products and services.
- AT&T creates connections that change the world, from widespread 5G and Fiber availability to working on future innovations.
Equal Opportunity
- It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law.
- AT&T will provide reasonable accommodations for qualified individuals with disabilities.
- AT&T is a fair chance employer and does not initiate a background check until an offer is made.
