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About the Role

This pivotal role transforms Docebo's global user base into a growth engine. The Customer Marketing Manager will unlock customer value, capture their passion, and translate it into brand advocacy and business impact. The mission is to deepen adoption, fuel retention, and inspire a world-class community of learning innovators by elevating customer stories and amplifying AI-driven learning.

Responsibilities

• Drive the execution of customer marketing and advocacy programs.
• Support and track customer references and engagement with the Senior Customer Advocacy Analyst.
• Engage customers via the Docebo Community in partnership with the Senior Community Manager.
• Support the Revenue Marketing team in creating upsell campaigns and personalized content journeys.
• Secure customer stories and video testimonials from high-profile brands and strategic accounts.
• Oversee customer story project execution.
• Manage UserEvidence, the public-facing customer evidence library and proof point acquisition tool.
• Manage third-party review sites (G2, Gartner Peer Insights, etc.) and quarterly campaigns.
• Elevate and advocate for the voice of the customer across marketing programs.
• Develop processes for automating story capture from sources like Gong calls and review site feedback.
• Ensure customer stories and data-driven success metrics are integrated into content journeys.
• Manage and scale the Docebo Maestros program to foster advocacy, peer-learning, mentorship, and community connection.
• Oversee the customer gifting and rewards strategy to incentivize and recognize customer achievements.
• Support major customer events including Customer Advisory Board meetings, Inspire Learning Awards, and Inspire conference experiences.
• Collaborate with Product, Customer Success, and Marketing teams to align customer marketing efforts with company goals.
• Synthesize customer insights from various channels to inform product and marketing strategies.
• Support technical enablement of the Docebo platform through customer-facing product communications and webinars.
• Track execution metrics for customer marketing programs (e.g., engagement, content creation, retention, revenue influenced).
• Support reporting on program activity and basic engagement trends.
• Maintain accurate tracking of customer assets across stories, testimonials, proof points, and videos.

Requirements

• 6+ years of experience in customer marketing, marketing operations, customer success, or product marketing, preferably within a B2B SaaS environment.
• Proven experience managing customer advocacy programs, customer reference initiatives, and developing customer-centric content.
• Highly organized with exceptional project management and coordination skills.
• Ability to juggle multiple priorities, stakeholders, and deadlines while maintaining attention to detail.
• Polished writing skills.
• Ability to effectively engage and collaborate with external customers and internal stakeholders.
• Experience with platforms such as Salesforce, Gong, Asana, and marketing automation tools.

Skills

• Master Storyteller (making complex tech sound human, fun, and enticing)
• Customer Champion (managing advocacy programs, reference initiatives, developing customer-centric content)
• Project Maestro (project management, coordination, attention to detail)
• Clear Communicator (writing, engagement, collaboration)
• Tool Wizard (Salesforce, Gong, Asana, marketing automation tools)

Work Type

• Hybrid

Experience Level

• 6+ years of experience

Benefits

• Employee Share Purchase Plan (ESPP) at a 15% discount
• Competitive compensation package
• Health benefits
• Paid vacation days
• Two company-wide Docebo Days
• Floating holidays for cultural celebrations
• Birthday off
• Family leave coverage
• Access to Employee Resource Groups (PRIDE, DWA, BIDOC, Green Ambassadors)
• Company-wide events

About the Company

• Docebo is an AI-powered learning platform that helps organizations create, deliver, and manage training.
• Mission: help teams move faster, work smarter, and focus on the work that truly matters.
• Platform built with intelligent, time-saving tools that personalize learning, eliminate busywork, and turn training into a superpower.
• Values (Docebo Heart): trust by default, assume positive intent, and create space for different perspectives to thrive.
• Comprises 900+ Docebians around the world.
• Creates seamless, AI-powered learning experiences for over 3,000 customers worldwide.
• Achieved two IPOs (TSX: DCBO & NASDAQ: DCBO).
• Recognized as a top SaaS e-learning solution and is growing exponentially.
• Global company with offices across North America, EMEA, APAC, and beyond.
• Guided by six core values: Innovation, Simplicity, Accountability, Togetherness, Curiosity, and Impact.

Equal Opportunity

• Docebo is an Equal Employment Opportunity employer.
• Committed to diversity and inclusion in our workforce.
• All qualified applicants and employees receive consideration for employment regardless of race, colour, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, citizenship status, age, disability, genetic information, or any other category protected under applicable law.
• As a federal contractor, Docebo is committed to the principles of affirmative action and equal employment opportunity for protected veterans and individuals with disabilities.
• Docebo does not discriminate because of protected veteran status or on the basis of disability, and takes affirmative action to employ and advance in employment qualified protected veterans and individuals with disabilities.
• Individuals requiring a reasonable accommodation or wishing to voluntarily disclose a disability or protected veteran status for employment application assistance should email recruiting_accommodations@docebo.com.