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About the Role

The Marketing Manager plays a central role in executing campaigns, content, and communications that elevate MassChallenge programs, partnerships, and events. Reporting to the Senior Director of Marketing, this role is the execution engine of MassChallenge's marketing operation. You are someone who takes pride in running a tight, well-organized production pipeline across multiple workstreams simultaneously. You’ll work across email, web, social media, and event marketing to bring programs to life, coordinating with internal teams, vendors, and external partners to ensure campaigns are executed flawlessly, on time, and on brand. This role is ideal for someone who takes real pride in producing sharp, on-brand work across a high-volume content operation, and who’s excited by the world of startups, innovation, and entrepreneurship. Curiosity about MC's Challenge Areas — Healthcare & Life Sciences, Global Financial Systems, Sustainable Food Systems, and Security & Resiliency — is a plus.

Responsibilities

Partner closely with internal teams to gather inputs, content, and approvals.
Manage project timelines and stakeholder communications to ensure clarity, accountability, and on-time delivery.
Coordinate with internal staff and external contractors, including designers, videographers, event vendors, and A/V teams, to ensure high-quality execution and brand consistency.
Maintain organized shared folders, calendars, documentation, timelines, and production files.
Facilitate project check-ins and follow-ups to keep deliverables moving smoothly.
Conduct final QA and proofreading of all marketing materials prior to publication or distribution.
Execute integrated campaigns across email, web, and social to promote programs, partnerships, and events.
Build and update assets in HubSpot and WordPress with precision and brand alignment.
Manage deliverables from external design firms, prepare briefs, consolidate feedback, and track deadlines.
Create or adapt quick-turn materials in Canva or similar tools.
Support marketing deliverables for events and showcases, including emails, signage, registration pages, and printed materials.
Collaborate cross-functionally to ensure event materials are accurate, timely, and aligned with brand standards.
Assist on-site with photography, video, and live coverage as needed.
Track and summarize campaign, web, and social performance using HubSpot and Google Analytics.
Maintain clean CRM data, tagging, and segmentation.
Ensure UTMs, links, and asset naming conventions are standardized.
Support content calendars and operational documentation to improve workflow efficiency.
Use AI tools responsibly, such as ChatGPT and Canva Magic Studio, to enhance productivity and creativity.
Collect and curate founder, partner, and expert stories for marketing and PR use.
Support content scheduling, social media monitoring, and short-form video creation across LinkedIn, Instagram, YouTube, and other channels.
Repurpose founder interviews, event footage, webinars, and other long-form content into platform-specific video clips, social assets, and campaign content.
Assist in coordinating press release distribution and tracking earned media.

Requirements

Demonstrated ability to manage multiple concurrent workstreams independently, with minimal oversight, and hold yourself accountable to deadlines.
At least 3 years of hands-on marketing experience (startup, accelerator, nonprofit, or agency experience is a plus).
Proven ability to thrive in a fast-paced environment.
Excellent organizational and project management skills, with a sharp eye for detail.
Experience with HubSpot (email automation, forms, lists, workflows) and WordPress (or similar CMS).
Proficiency in Canva or equivalent tools for quick-turn creative work.
Experience editing short-form video content (CapCut, Descript, Adobe Premiere Pro, or similar) with demonstrated ability to repurpose compelling moments from interviews, events, webinars, podcasts, or other longer-form content.
Working knowledge of Google Analytics and HubSpot reporting dashboards.
Experience coordinating external vendors, creative partners, and event deliverables.

Skills

Project management
Organizational skills
Attention to detail
Campaign execution
Content creation
Social media management
Event marketing support
Data tracking and analysis
CRM data management
Video editing
Press release distribution
Media monitoring
HubSpot
WordPress
Canva
CapCut
Descript
Adobe Premiere Pro
Google Analytics
Generative AI tools (e.g., ChatGPT, Canva Magic Studio)
Interest in startups, entrepreneurship, and emerging technology
Familiarity with MassChallenge’s Challenge Areas (Healthcare & Life Sciences, Global Financial Systems, Sustainable Food Systems, Security & Resiliency)

Location

Boston, MA
Hybrid schedule (Tuesdays and Thursdays in-office)

Work Type

Hybrid

Experience Level

3+ years of hands-on marketing experience

Salary/Compensations

$65,000 - $70,000

Benefits

Competitive salaries
Excellent benefits
Supportive working environment

About the Company

MassChallenge is the global network for innovators working to solve massive challenges.
Connects startups, experts, corporations, and communities to grow and transform businesses and economies.
Mission is to equip bold entrepreneurs to disrupt the status quo and create meaningful change.
Helps entrepreneurs build the next generation of transformational businesses by connecting them with resources, partnerships, and communities.
Helps partners build, grow, and evolve their corporate innovation practices.
Leverages the power of entrepreneurship to strengthen global innovation ecosystems.

Equal Opportunity

MassChallenge is an Equal Opportunity Employer.
Recruits, employs, trains, compensates, and promotes regardless of race, color, gender, gender identity, religion, national origin, ancestry, disability, age, veteran status, sexual orientation, or any other characteristic protected by law.