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About the Role

This role is for a commercially minded Marketing Manager to join a growing digital fundraising business in the sport, fitness, and events sector. The manager will drive customer acquisition, increase brand awareness, and support company growth through effective multi-channel marketing strategies. This proactive, hands-on role requires balancing strategic planning with day-to-day execution within a fast-paced environment. Reporting to the leadership team, this broad role offers significant ownership and the opportunity to make a real impact within a growing business.

Responsibilities

Develop and deliver marketing strategies supporting business growth and customer acquisition.
Manage and optimize performance marketing across channels including SEO, PPC, and paid media.
Track, analyze, and report on marketing performance, providing data-led recommendations.
Oversee content marketing and social media for consistent brand presence.
Collaborate with senior leadership to identify growth opportunities and marketing priorities.
Coordinate marketing asset development and manage external agency relationships.
Support partnership, event, and community-based marketing initiatives.
Monitor market trends, customer behavior, and competitor activity for growth opportunities.

Requirements

3–5 years' marketing experience, ideally within a digital, technology, SaaS, or platform-based business.
Proven experience marketing digital products or services and driving measurable growth outcomes.
Strong understanding of performance marketing, including SEO, PPC, paid media, and digital acquisition strategies.
Experience working in a scale-up, start-up, or high-growth environment is advantageous.
Genuine interest in sport, fitness, and active lifestyles is essential.
Experience marketing to sport, fitness, participation event, or membership-based audiences is highly desirable.

Skills

Commercially minded
Analytical
Data-driven decision making
Autonomous work ethic
Ownership
Strong communication skills
Stakeholder management skills
Digital marketing expertise

Location

East London

Work Type

Hybrid

Experience Level

3-5 years' marketing experience

Salary/Compensations

£45,000 - £50,000

About the Company

The company is an innovative digital platform serving organizations, communities, and consumers within the sport and fitness market. Focused on technology, user experience, and growth, the business has established a strong sector position and is entering an exciting expansion period. This role offers the opportunity to make a significant impact and shape the brand's future direction within a small, ambitious team.