Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
About the Role
Wing is seeking an experienced Demand Generation Marketer to own our presence at industry events, tradeshows, and conferences across North America. This role is ideal for someone who loves logistics, thrives in fast-paced environments, and is eager to make a significant impact by driving pipeline from events.
Responsibilities
- Source and prioritize events, researching and recommending tradeshows, conferences, and industry events that align with our ICP and revenue goals.
- Own a rolling 12-month event calendar.
- Negotiate and contract with event organizers, vendors, and venues, including sponsorships, booth space, and speaking slots.
- Plan and execute events end to end, managing booth design, shipping, swag, collateral, lead capture, AV, catering, and team travel logistics.
- Attend every event in person to set up and tear down booths, troubleshoot, and ensure a professional presence.
- Brief attending team members on event objectives, talking points, target accounts, and logistics.
- Partner with sales to book pre-show meetings, run on-site events, and ensure lead capture, qualification, and follow-up.
- Run pre- and post-event campaigns in collaboration with marketing, including email outreach, landing pages, and social promotion.
- Manage event budgets, track costs, forecast accurately, and make trade-off decisions.
- Define KPIs for each event (leads, meetings, pipeline, ROI) and build post-event reports on performance and improvements.
Requirements
- 1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally B2B or tech.
- A track record of organizing events end to end.
- Experience managing an events budget, including forecasting, tracking spend, and making trade-offs for ROI.
- Comfortable defining KPIs and building reports that connect event activity to pipeline and revenue.
- Demonstrated use of AI to automate or improve work as an events marketer.
- Familiarity with HubSpot.
- Strong project management instincts, with the ability to manage timelines, budgets, vendors, and multiple moving pieces.
- Comfortable negotiating with vendors and event organizers.
- Excellent communication skills, both written and in person.
- Ability to problem-solve under pressure.
- Willing and able to travel 30 to 50% during peak event seasons across North America, with potential European travel.
- Must have the right to work in the country where you live; visa sponsorship is not offered.
Skills
- Event marketing
- Field marketing
- Event coordination
- B2B marketing
- Tech marketing
- Budget management
- KPI definition
- Reporting
- AI utilization
- HubSpot
- Project management
- Negotiation
- Communication
- Problem-solving
- Travel logistics
Location
- Remote (US or Canada)
- Must live within roughly an hour of a major airport hub with frequent direct flights
Work Type
- Fully remote
- Full-time
Experience Level
- 1-4 years of experience
Salary/Compensations
- $80,000 - $108,000 a year
Benefits
- Competitive salary
- Performance-based bonuses
- Software for Upskilling & Productivity
- Paid Time Off
- High autonomy, low bureaucracy
- Fast-track to leadership for high performers
- Direct access to founding team
- High visibility, autonomy and ownership
About the Company
- Wing is backed by top-tier Silicon Valley VCs.
- M32 AI is dedicated to building agentic AI for traditional service businesses.
- Operates like a startup within a corporate: fast-moving and agile with corporate stability and zero bureaucracy.