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About the Role

The Business Development Representative (BDR) role at Braze is at the forefront of identifying, understanding, and helping potential customers build, enhance, or transform their customer engagement offerings. BDRs grow into skilled commercial players, acting as trailblazers in identifying target accounts, developing outreach campaigns, engaging C-suite prospects, demonstrating Braze's value, and qualifying early-stage deals. This multi-faceted role is kept fresh by daily priorities such as building account strategies, conducting discovery calls, meeting with leaders, building personalized email sequences, and attending events to generate new leads, with the ultimate goal of creating high-quality relationships that transform into new business opportunities.

Responsibilities

Research accounts and develop a communication plan via phone, email, LinkedIn, and video to generate new business opportunities.
Manage own meetings and bring in internal stakeholders as needed.
Conduct high-level conversations with C-suite executives about their business goals, customer engagement, and marketing challenges.
Understand and qualify opportunities.
Deliver value-oriented pitches and solution demonstrations.
Meet outreach KPIs, set meetings, and carry out discovery and qualification.
Identify target accounts.
Develop email and phone campaigns.
Engage C-suite prospects.
Demonstrate the value of Braze.
Qualify early stage deals.
Build account strategies with Account Executives.
Conduct discovery phone calls.
Meet with leaders and executives across accounts.
Build personalized email sequences.
Attend events to generate new leads.

Requirements

Adaptable
Action-oriented
Precise and engaging communicator (written and verbal)
Strong researcher
Creative
Problem solver
Intellectually curious
Self-aware/coachable
Intrinsically motivated
Well organized and accountable
Relentlessly tenacious

Skills

Sales
Business Development
Communication
Research
Organization
Problem Solving
Customer Engagement
Marketing

Location

United States
Hybrid

Work Type

Hybrid

Experience Level

Entry Level
Mid Level

Salary/Compensations

$45,000 - $54,000/year base
$75,000 - $90,000/year OTE (On Target Earnings)

Benefits

Competitive compensation that may include equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
A curated in-office employee experience, designed to foster community, team connections, and innovation
Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®

About the Company

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging™. Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses.
Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement.
From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.
The company has been consistently recognized as a Leader in marketing technology by industry analysts, and was named a G2 “Best of Marketing and Digital Advertising Software Product” in 2026.
Braze was also named a 2026 Best Places to Work by Built In, a 2025 America’s Greenest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®.
Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.
The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.

Equal Opportunity

At Braze, we strive to create equitable growth and opportunities inside and outside the organization.
Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran.
When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.
We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you.