About the Role
As the Product Manager, Monetization & Growth, you will own key product experiences that drive customer acquisition, conversion, monetization, expansion, and retention across Crunchbase's product-led growth motion. You will manage systems and business levers that help customers discover value, choose plans, convert, and remain engaged, while partnering with cross-functional teams to optimize funnels and build scalable monetization systems.
Responsibilities
- Own product experiences and systems influencing acquisition, conversion, monetization, expansion, and retention.
- Develop and evolve monetization strategies across pricing, packaging, subscriptions, billing, and account growth.
- Identify opportunities to improve customer value realization while driving business growth.
- Prioritize initiatives based on customer impact, revenue opportunity, and strategic alignment.
- Lead the design, testing, and optimization of pricing and packaging models.
- Own product requirements for pricing, billing, checkout, upgrade, downgrade, and cancellation experiences.
- Partner with Engineering and Finance to ensure accurate implementation of monetization systems.
- Monitor pricing performance and recommend changes based on market dynamics and customer behavior.
- Optimize self-service growth opportunities across the customer journey.
- Identify and resolve friction points within key conversion funnels.
- Partner with Marketing and Revenue teams to improve growth experiences across web and product touchpoints.
- Evaluate emerging opportunities such as AI search and answer engine optimization.
- Own enterprise administration capabilities including team management, user provisioning, and account governance.
- Partner with Revenue and Customer Success to identify opportunities for account expansion.
- Leverage analytics, experimentation, and AI-powered tools to understand customer behavior and usage patterns.
- Define success metrics and monitor business performance.
- Use data and customer research to validate product decisions.
- Collaborate with Engineering, Design, Revenue Operations, Marketing, Finance, Sales, and Customer Success.
- Communicate product strategy, tradeoffs, and results to diverse audiences.
Requirements
- 5+ years of Product Management experience with ownership of monetization, pricing, growth, billing, or subscriptions.
- Experience optimizing self-service customer journeys including onboarding, conversion, and retention.
- Experience with subscription, usage-based, or hybrid SaaS business models.
- Experience leveraging experimentation, analytics, and customer research to drive product decisions.
- Experience working cross-functionally with Revenue, Finance, Marketing, and Customer Success teams.
- Strong understanding of product-led growth, monetization, and pricing models.
- Strong analytical skills with the ability to translate data into actionable insights.
- Strong product management fundamentals including discovery, prioritization, delivery, and measurement.
- Ability to balance customer experience, business outcomes, and technical constraints.
- Demonstrated curiosity and comfort using AI tools to improve productivity and research.
- Strong communication and stakeholder management skills.
- Ability to operate effectively in ambiguous and evolving problem spaces.
Skills
- Product-led growth
- Monetization strategy
- Pricing and packaging
- Subscription management
- Conversion rate optimization
- Data analytics
- Experimentation frameworks
- Stakeholder management
- AI-powered tools
- SaaS business models
Location
- California
- Colorado
- Illinois
- Florida
- Georgia
- Massachusetts
- Missouri
- Nevada
- New Jersey
- New York
- North Carolina
- Oregon
- Pennsylvania
- South Carolina
- Texas
- Virginia
- Washington
- Maine
Work Type
- Remote-first
- Full-time
Experience Level
- 5+ years of Product Management experience
Education Level
- Bachelor's degree in Business, Economics, Data Analytics, Computer Science, Engineering, or a related field preferred
Salary/Compensations
- $162,435 - $191,100
Benefits
- Competitive compensation and equity
- Comprehensive health benefits including medical, dental, and vision
- Continuous learning support and professional development reimbursement
- 401(k) and Roth plans with annual financial adviser check-in
- Monthly wellness stipend
- Internet stipend and home office setup allowance
- Charitable giving match
About the Company
- Crunchbase is a predictive solution providing intelligence on private companies.
- Powered by live private company data, AI, and market activity from over 80 million users.
- Mission to help investors, dealmakers, and analysts make informed decisions.
- Committed to a positive, diverse, and inclusive culture.
Equal Opportunity
- Crunchbase does not discriminate on the basis of race, creed, color, ethnicity, national origin, religion, sex, sexual orientation, gender expression, age, height, weight, veteran status, military obligations, or marital status.
- We will consider for employment qualified applicants with arrest and conviction records.
