About the Role
Snowflake is seeking a Sr. Field Marketing Manager to drive growth within the Commercial Segment in EMEA. This role involves building and executing integrated programs to generate pipeline, support customer expansion, and accelerate business growth, working closely with sales leadership to shape go-to-market strategy and deliver measurable results.
Responsibilities
- Own and execute the Commercial Field Marketing strategy, developing integrated marketing programs that drive awareness, pipeline generation, and customer expansion.
- Partner closely with Commercial sales leadership to align marketing investments with business priorities and growth opportunities.
- Own end-to-end campaign execution, including planning, budget management, vendor coordination, promotion, measurement, and optimisation.
- Own and grow strategic ecosystem partnerships, including Snowflake's relationship with Station F and broader startup, VC, PE, and partner communities.
- Work cross-functionally with Growth Marketing, Partner Marketing, Product Marketing, Strategic Events, and Startup Program teams to deliver integrated campaigns.
- Measure and report on pipeline contribution, campaign performance, ROI, and business impact, using insights to continuously improve results.
Requirements
- 8+ years of B2B marketing experience within SaaS, cloud, technology, or high-growth businesses.
- Proven experience developing and executing field marketing strategies that drive pipeline and revenue growth.
- Strong track record of partnering with sales teams and influencing stakeholders across multiple functions.
- Experience planning and delivering events, executive programs, integrated campaigns, and demand generation initiatives.
- Strong analytical mindset with experience measuring performance and optimizing programs based on data.
- Excellent project management and organizational skills, with the ability to manage multiple priorities simultaneously.
- Experience with Salesforce, Marketo, and marketing technology platforms.
- A self-starter mentality with a passion for building, innovating, and driving business impact.
- Ability to travel as needed to support regional programs and events.
Skills
- Salesforce
- Marketo
- Marketing technology platforms
- Project management
- Organizational skills
- Analytical mindset
Location
- EMEA
Work Type
- Onsite (3 days)
- Hybrid
Experience Level
- 8+ years
About the Company
- Snowflake is powering the era of the agentic enterprise and is looking for AI-native thinkers to reinvent how work gets done.
- Snowflake is growing fast and scaling its team to enable and accelerate growth.
- We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset.
- At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
