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About the Role

As Director of Growth at Juno, you will take full ownership of member acquisition, driving profitable and repeatable growth. This is a performance-driven, hands-on operator role focused on building and running Juno's growth engine from the ground up.

Responsibilities

• Own all paid channels — Meta, Google, TikTok, Reddit — strategy, budget, bidding, and daily optimization across Juno’s clinic footprint, including geo and store-level spend for new-market launches
• Own the performance creative engine — brief, ship, and test ad creative at volume on a structured ad-level testing cadence
• Own the conversion path — landing pages, booking-flow CRO, and a continuous testing cadence
• Own acquisition promo and discount strategy — launch offers, waitlists — compliant with CVO/CVBC
• Own SEO and AI discoverability — organic and answer-engine visibility, local/GBP, structured content that wins citations
• Own acquisition attribution and reporting — build and maintain the models and dashboards, run the weekly performance review
• Execute paid retargeting against audiences and triggers defined with Lifecycle
• Build internal tooling and automation that makes all of the above faster and sharper

Requirements

• Currently a Senior Manager or Senior Lead in growth or performance marketing, ready to own the function entirely
• Experience as the best operator in your current role, wanting to build and run the whole engine
• Daily operator experience in Meta and Google, not behind an agency layer
• Thinks in incrementality and marginal CAC
• Treats creative as the number one lever in paid social and runs a high-tempo testing program
• Has built AI workflows and systems
• Has a point of view on multi-location and local acquisition
• Understands acquiring members at the geo and store level
• Excited by building Juno’s growth engine from the ground up with autonomy
• Reports directly to our Head of Marketing and works cross-functionally with clinic operations, product, and the broader Juno team
• 5–8+ years in growth and performance marketing at consumer businesses
• At least one stint at a consumer scale-up at Juno’s stage
• Owned a paid budget at real scale — scaled spend while holding or lowering blended CAC
• Hands-on experience operating paid ad accounts daily
• Conversion rate and landing-page testing experience with quantified results
• Comfortable in SQL or a BI tool (Metabase, Looker); builds their own attribution
• Has built and run a paid-creative testing pipeline with volume and a clear read on what wins, from briefing through to ad-level results

Skills

• Performance marketing
• Meta
• Google
• TikTok
• Reddit
• Paid social
• AI workflows and systems
• Multi-location acquisition
• Local acquisition
• SEO
• AI discoverability
• GBP
• Attribution modeling
• SQL
• BI tools (Metabase, Looker)
• Creative testing

Location

• Toronto, ON

Work Type

• Hybrid
• In-office time at our Clinic Support Centre in Toronto

Experience Level

• 5-8+ years
• Senior Manager or Senior Lead

Salary/Compensations

• $130,000 to $160,000 CAD per year
• Bonus component tied to performance

Benefits

• Full benefits package
• Access to mental health support
• Mentorship opportunities
• Collaborative team
• Great PTO
• Discounted Juno Vet services for your pets
• Autonomy to build something meaningful
• High-ownership role with real strategic impact

About the Company

• At Juno Veterinary, we are on a mission to ensure every pet and Juno team member has the support they need to thrive.
• Our ultimate vision is to establish a stellar standard for the veterinary industry — the Juno standard of care.
• We are seeking to challenge a traditional industry by establishing this standard across Canada, not just for our Members and their pets, but also for our team of veterinary professionals, who are at the heart of everything we do.
• We are assembling a team of innovative thinkers across consumer-tech and veterinary medicine to build a new experience for consumers and providers.
• We are looking for someone who shares our vision and wants to be a major part of shaping the future with Juno.
• We are looking for someone who loves the idea of building something meaningful, contributing to the Mission, and being part of a growing company committed to making a positive impact on veterinary medicine in Canada.
• Growth is not a support function at Juno — it is a core engine.
• www.junovet.com

Equal Opportunity

• Juno Veterinary is committed to providing an equal employment opportunity for all candidates and employees.
• Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can enjoy a positive and successful career.
• This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and any other protected characteristic.
• Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and throughout employment by contacting our People Operations team.