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About the Role
The Marketing Assistant will support the marketing department with all marketing, gameday and promotional initiatives for Penn Athletics, contributing to strategic goals related to generating revenue, increasing attendance, and enhancing the Penn Athletics brand.
Responsibilities
- Develop marketing plans for assigned sports to increase interest and support.
- Execute engaging game presentations, including script writing and content creation.
- Serve as the primary gameday coordinator for home ticketed events.
- Lead the execution of in-game promotions for football and basketball games.
- Manage the setup and breakdown of gameday promotional elements.
- Coordinate with special performance and halftime entertainment groups.
- Maintain excellent customer service at all Penn Athletics events.
- Assist in planning and executing on-campus promotional initiatives and special events.
- Collaborate with multiple departments on gameday promotions and engagement plans.
- Collaborate with the Penn Band, Cheer team, and other spirit groups.
- Manage the daily performance of the fan loyalty program, Penn Rewards.
- Assist with videoboard operation and game production.
- Oversee work studies, student interns, and gameday volunteers.
- Perform other duties and responsibilities as assigned.
Requirements
- Bachelor’s degree
- Prior experience in athletic marketing, game management, or promotions
- Strong verbal and written communication skills
- Ability to handle multiple tasks simultaneously
- Ability to work evenings and weekends on a flexible schedule
- Self-motivated individual who takes initiative
- Outgoing personality with strong determination preferred
- Working knowledge of Adobe Creative Suite applications preferred
- Experience with game presentation software (ShoFlo, SportsSoundPro, Sound Director, ANC VSoft, Daktronics Show Control) preferred
- A background check may be required after a conditional job offer is made.
Skills
- Marketing
- Game Management
- Promotions
- Communication
- Customer Service
- Adobe Creative Suite
- Game presentation software
Location
- Philadelphia, Pennsylvania
Work Type
- Temporary
- Full-time
Experience Level
- Entry Level
Education Level
- Bachelor's degree
Salary/Compensations
- $7.25 - $15.75 Hourly Rate
Benefits
- Comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits.
- Generous retirement plans (Basic, Matching, and Supplemental) with pre-tax or Roth options.
- Investment options through TIAA and Vanguard.
About the Company
- The University of Pennsylvania is the largest private employer in Philadelphia and a world-renowned leader in education, research, and innovation.
- It is a historic, Ivy League school consistently ranking among the top 10 universities.
- Penn has 12 highly-regarded schools with a distinctive interdisciplinary approach.
- Penn is recognized as one of America’s Best Large Employers by Forbes.
- The University offers a unique working environment within a beautiful urban campus in Philadelphia, providing access to educational, cultural, and recreational activities.
Equal Opportunity
- The University of Pennsylvania is an equal opportunity employer.
- Candidates are considered for employment without regard to race, color, sex, sexual orientation, religion, creed, national origin (including shared ancestry or ethnic characteristics), citizenship status, age, disability, veteran status or any class protected under applicable federal, state or local law.