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About the Role
GDP is a creative marketing agency that helps brands clarify complexity through strategy, design, and journalism. We are seeking a multifaceted and curious Art Director with a strategic mind and a keen eye for design detail, capable of excelling across various platforms and executing at the highest level.
Responsibilities
- Lead projects from concept to delivery in partnership with a creative director across editorial design, social, and brand advertising campaigns.
- Balance multiple projects and timelines while prioritizing quality.
- Communicate clearly with clients, conveying the intent and craft of the work with confidence.
- Translate complex, technical, and B2B subject matter into clear, compelling, and emotionally resonant ideas and visuals.
- Inspire, mentor, and motivate creatives with diverse backgrounds and skill sets.
- Collaborate cross-functionally with strategists, writers, editors, and producers to elevate the work.
- Generate communications systems for GDP across owned, social, and live-event platforms.
- Actively and thoughtfully use AI tools to accelerate ideation, generate reference, prototype, and push the work forward.
Requirements
- 4+ years of experience in a marketing/design agency environment, primarily focused on brand campaigns, identity systems, and multi-platform creative.
- Experience working with technology, innovation, or B2B clients, and comfort translating complex or abstract ideas into clear, resonant creative.
- A love for the craft of advertising and brand storytelling, grounded in solid design principles.
- Highly collaborative and resourceful self-starter who moves projects forward independently.
- Strong presentation and communication skills, capable of clearly and persuasively conveying the thinking behind complex concepts.
- Deep interest in brand design systems, including typography, photography, grid, and color, drawing from diverse creative references.
- Basic understanding of interaction design best practices for digital environments.
- Demonstrated fluency with Figma for design and prototyping.
- Proficiency across Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects).
- Competency in Keynote and Google Workspace.
- Hands-on experience with AI creative tools, including image generation platforms and AI-assisted workflows.
- Experience directing motion and broadcast, with After Effects fluency or strong direction skills over motion designers.
Skills
- Brand storytelling
- Editorial design
- Social media creative
- Advertising campaign development
- TV spot creation
- Event creative
- Strategic thinking
- Design execution
- Typography
- Photography
- Grid systems
- Color theory
- Figma
- Adobe Creative Cloud
- Photoshop
- Illustrator
- InDesign
- After Effects
- Keynote
- Google Workspace
- AI creative tools
- Midjourney
- Adobe Firefly
- DALL-E
- Motion design direction
- Broadcast direction
- Client communication
- Presentation skills
- Collaboration
- Mentorship
Location
- San Francisco
Work Type
- Hybrid (in-office Tuesdays, Wednesdays, Thursdays)
Experience Level
- 4+ years
Salary/Compensations
- $75,000 - $95,000
Benefits
- Comprehensive health and wellbeing benefits
- Personal and professional development
- Career growth opportunities
About the Company
- GDP is a creative marketing agency purpose-built for complex times, helping organizations clarify complexity through strategy, design, and journalism.
- Our team of journalists, strategists, and designers helps brands turn complexity into clarity because the best ideas fail if no one understands them.
Equal Opportunity
- GDP is committed to fostering a diverse and inclusive work environment.