About the Role
Lead and accelerate the B2B marketing engine, shaping an integrated B2B marketing strategy that connects go-to-market efforts with business priorities and audience needs. Operate with autonomy to build and scale a high-performing, full-funnel B2B marketing strategy.
Responsibilities
- Increase lead quality across multiple marketing channels.
- Optimize the B2B sales motion, including sales tech stack, events, and marketing assets.
- Scale a full-funnel B2B marketing strategy across offline and online channels.
- Drive the repositioning of the brand voice and go-to-market narrative for business buyers.
- Collaborate with Product, Growth, and Creative teams to enhance product performance and adoption.
- Lead, mentor, and develop marketing professionals, fostering a culture of collaboration and learning.
Requirements
- Proven experience building and scaling B2B marketing engines across offline and online channels.
- Strong analytical skills with experience defining KPIs and optimizing impact.
- Experience leading, mentoring, and developing marketing teams.
- Experience translating technical product updates into compelling narratives.
- Experience repositioning a brand or go-to-market narrative, ideally in a B2C to B2B transition or building a B2B function in a B2C-native organization.
- Familiarity with modern GTM tooling and collaboration with technical GTM functions.
- Strategic and execution-focused mindset with the ability to drive change and results.
Location
- Stockholm
- London
- New York
- Los Angeles
- Berlin
- Paris
- Oslo
- Seoul
Work Type
- Full-time
Experience Level
- VP level
About the Company
- A global company with over 400 innovators.
- Industry leader with a startup mentality.
- Transforms the sound of streaming, content, and culture.
Equal Opportunity
- We believe that bringing people together from different backgrounds, experiences and perspectives makes for a healthy workplace, a more successful business and a better world.
- We value diversity and encourage everyone to come and soundtrack the world with us.
