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About the Role

This role supports the utilization and reporting of marketing tools within boutiques, focusing on digital platforms and omnichannel strategies. It involves creating and updating communication materials, managing marketing calendars, and ensuring efficient data management through integration with digital platforms and customer databases.

Responsibilities

• Create and update 360 communication and orchestration materials for promotion maximization and internal sharing.
• Create and update the marketing calendar.
• Support efficient data management by linking with official digital platforms and customer databases.
• Maximize the utilization of digital tools used in boutiques (translation and distribution of assets, LINE WORKS, appointment booking, monitoring and management of clienteling apps, etc.).
• Analyze and report on the results of digital marketing initiatives.
• Manage boutique information on proprietary platforms and partner media.
• Manage customer information and reservations during events, and define system requirements during system development.
• Liaise and negotiate with global team counterparts to identify and resolve issues.
• Support the promotion of new digital tool adoption and omnichannel strategies.
• Stay updated on the latest case studies and propose next-generation tools and communication methods.

Requirements

• Over 5 years of experience in digital, CRM, marketing, or communication roles.
• Experience in digital, consulting, or customer databases is preferred.
• Experience in back-office management of various digital tools, or implementation of CRM BI, marketing, or AI-related projects is welcome.
• Business English proficiency (TOEIC 900 or higher) enabling discussion and proposal with headquarters.
• Proficiency in Excel, Word, and PowerPoint is mandatory.
• Experience with Power BI and GA4 is preferred.
• Ability to communicate effectively, appropriately, and positively with internal and external stakeholders.

Skills

• Digital Marketing
• CRM
• Marketing
• Communication
• Data Management
• Excel
• Word
• PowerPoint
• Power BI
• GA4

Location

• Japan

Work Type

• Full-time

Experience Level

• 5+ years

Benefits

• Competitive compensation
• Wellbeing programs
• Learning and development opportunities
• Parental leave for all parents globally

About the Company

• Chanel is a world leader in creating, manufacturing, and distributing luxury products, including Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewellery, and Watches.
• Founded by Gabrielle Chanel in 1910, the House remains dedicated to quality craftsmanship and offering high-end creations.
• Chanel employs over 32,000 people worldwide.
• Core values are grounded in: Exceptional creation and client experience, Nurturing human potential, Having a positive impact – on people, the environment, and communities around the world.
• The House promotes arts, culture, and creativity, while investing significantly in research & development, sustainability, and innovation.
• Chanel is dedicated to creating the conditions for people to perform at their best, building on their strengths and enabling them to benefit from new opportunities.
• It offers a unique working environment where people are given time to understand the brand, the business, and develop their personal motivations.
• The company fosters true collaboration and respect for all, grounded in the belief that diversity is essential to the success of the organisation and its people.