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About the Role

Lead and scale Braze's design function as a conceptual, strategic, and operational pillar of the Creative and Brand organization. This role is responsible for visual excellence, building and developing a high-performing design team grounded in strong conceptual thinking, and mentoring emerging leaders.

Responsibilities

• Lead and scale a high-performing, conceptually strong design team spanning brand, motion, and multi-disciplinary creative.
• Build teams intentionally, prioritizing conceptual thinking, taste, and strategic fluency.
• Establish and uphold a clear, non-negotiable quality bar for design, craft, and thinking.
• Act decisively when performance does not meet expectations, making changes quickly and thoughtfully.
• Mentor and develop junior leaders to take on delegated ownership and responsibilities.
• Push leadership downward, enabling designers and emerging leads to operate with confidence and autonomy.
• Create clear growth paths, expectations, and feedback mechanisms for all levels of the team.
• Design and implement repeatable design systems, workflows, and processes for consistent, high-quality delivery at scale.
• Identify and solve inefficiencies in briefing, reviews, production, and delivery.
• Partner with Creative Ops and Marketing Ops to ensure design processes scale with organizational growth.
• Build templates, frameworks, and visual systems to reduce friction and increase speed without compromising quality.
• Balance craft excellence with operational rigor, making 'great work, done efficiently' the standard.
• Partner deeply with the strategy function to ensure design is rooted in clear strategic intent.
• Translate insights, positioning, and brand frameworks into compelling, scalable visual systems.
• Pressure-test strategy through a design lens, helping refine ideas into clear, emotionally resonant expressions.
• Ensure design work ladders back to brand and business objectives.
• Champion conceptual thinking across the design team, ensuring ideas drive visuals.
• Act as a creative counterpart to strategy leadership, collaborating early to shape creative direction and success criteria.
• Ensure the design team operates from shared strategic frameworks.
• Help codify strategy into clear visual guidance for faster, more confident execution.
• Establish strong working rhythms with strategy partners through working sessions, reviews, and planning checkpoints.
• Proactively surface and resolve misalignment between strategy and execution.
• Partner with senior leadership and executives to align design strategy with business priorities.
• Build trusted relationships with Brand, Product Marketing, Demand, Events, Content, and Comms teams.
• Serve as the final decision-maker on visual direction for the brand.
• Anticipate cross-functional needs and creative risks and build processes to address them.
• Represent the design function as a strategic partner.
• Own and evolve the visual identity and design systems for the brand across all touchpoints.
• Provide creative direction across brand and campaign design, website and digital experiences, event and experiential marketing, paid media, OOH, and motion, and internal-facing brand materials and presentations.
• Partner closely with motion designers to integrate movement into the brand system.
• Oversee freelancers, vendors, and production partners to ensure consistency and quality.
• Step into hands-on design selectively when strategic or conceptual leadership is required.

Requirements

• 15+ years of professional design experience, with senior leadership responsibility.
• 5+ years of people management experience, including building and evolving teams.
• Proven ability to build conceptually strong, high-performing creative teams.
• Strong strategic thinker who connects design decisions to brand and business outcomes.
• Comfortable making difficult people decisions in the service of quality and scale.
• Experienced in both agency and client-side environments.
• Confident partnering with developers, strategists, and senior stakeholders.

Skills

• Visual excellence
• Conceptual thinking
• Strategic thinking
• Team building
• Talent development
• Design systems
• Workflow implementation
• Process improvement
• Brand identity
• Motion design
• Adobe Creative Suite
• Figma
• Motion fundamentals

Location

• United States

Work Type

• Hybrid

Experience Level

• Senior Director
• 15+ years of professional design experience
• 5+ years of people management experience

Salary/Compensations

• $144,000 - $215,000/year (base)
• $172,000 - $256,000/year (OTE)

Benefits

• Equity grants of restricted stock (RSUs)
• Competitive compensation
• Retirement and Employee Stock Purchase Plans
• Flexible paid time off
• Comprehensive benefit plans covering medical, dental, vision, life, and disability
• Family services including fertility benefits and equal paid parental leave
• Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
• A curated in-office employee experience designed to foster community, team connections, and innovation
• Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
• Employee Resource Groups
• Collaborative, transparent, and fun culture recognized as a Great Place to Work®

About the Company

• Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging™.
• Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses.
• Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement.
• From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.
• The company has been consistently recognized as a Leader in marketing technology by industry analysts.
• Named a G2 “Best of Marketing and Digital Advertising Software Product” in 2026.
• Named a 2026 Best Places to Work by Built In.
• Named a 2025 America’s Greenest Companies by Newsweek.
• Named a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®.
• Proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.
• The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.

Equal Opportunity

• At Braze, we strive to create equitable growth and opportunities inside and outside the organization.
• We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran.
• If you hesitate to apply for a role unless you meet 100% of the criteria, we encourage you to apply, as we’d love to meet you.