About the Role
As a Digital & Advertising Sponsorship Executive, you will connect leading B2B brands with our engaged professional communities through digital B2B demand generation, data, media services, online display advertising, and influencer campaigns. You will craft solutions like webinars, custom content, virtual roundtables, and lead generation programs that deliver value and measurable ROI. This is a hands-on, commercially focused role for someone who thrives on building client relationships, solving problems creatively, and driving revenue within a fast-paced, supportive team.
Responsibilities
- Own and grow your pipeline across digital sponsorship and advertising channels, including website placements, newsletter sponsorships, influencer programs & campaigns, and lead-gen content like webinars and white papers.
- Prospect, pitch, and close deals across both net-new and existing accounts.
- Package and sell advertising opportunities across high-traffic websites, membership platforms, and digital communities.
- Leverage organic engagement and deep audience trust to sell advertising opportunities.
- Consistently meet and exceed sales targets by maintaining strong pipeline discipline, accurate forecasting, and a results-driven mindset.
- Partner with clients to understand their goals and build solutions that drive measurable impact.
- Understand client business challenges, recommend tailored solutions, and feed insight back into the product and content roadmap.
- Stay ahead of trends within the SaaS, martech, AI, and digital education spaces.
- Identify new commercial opportunities and proactively propose ideas to capitalize on them.
Requirements
- Deep understanding and proven track record of prospecting and developing strong relationships with enterprise customers (18 months + experience preferred).
- Determined and focused, with enjoyment in the challenge of hunting and closing net new business.
- Demonstrable track record of meeting and exceeding tough sales targets.
- Confidence to experiment with different tactics, shake up strategy, adapt to new trends, incorporate new products, or bounce back from subpar results.
- Desire for ownership in the role from the beginning and readiness to level up.
- Ability to expertly balance and prioritize daily tasks, as well as short-term and long-term planning.
- Experience with Asana or project management tools is a plus.
Skills
- Digital B2B demand generation
- Data
- Media services
- Online display advertising
- Influencer campaigns
- Webinars
- Custom content
- Virtual roundtables
- Lead generation programs
- Client relationship building
- Problem-solving
- Revenue generation
- Digital media sales
- Advertising partnerships
- Influencer marketing
- Pipeline management
- Forecasting
- Sales strategy
- Trend analysis
Location
- Hybrid in London office
- Remote across the UK
Work Type
- Hybrid
- Remote
- Full-time
Experience Level
- 18 months + experience preferred
- Entry level to mid-level
Salary/Compensations
- Base Salary range £32K - £38K
- OTE £60K+
Benefits
- Enhanced paid holiday: 34 days including UK Bank holidays and a day off on your birthday
- Private Medical & Dental Insurance
- Life Insurance: (4 x salary)
- Flexible hours policy
- Perks-at-work discounts
- Extensive tech gear kit
- On-demand therapy, coaching & mental fitness via Oliva
- Heavily subsidised gym membership via Gympass
- Cycle to work scheme
- Workplace Nursery scheme
- Flexible benefits via the thanksBen platform (£600 annually in year 1 - scaling year on year up to £1,980+)
- Personal L&D budget (£500 annually in year 1 - scaling year on year up to £3000+)
- Volunteer & L&D Days: 1 paid day per quarter for either L&D or Volunteer activities
About the Company
- The Alliance is a leader in digital communities, home to thriving communities for product marketing, sales enablement, product-led growth, AI, customer success, and CMOs.
- We connect industry leaders and innovators through unparalleled networking opportunities, sharing the latest trends, challenges, tactics, and tools.
- Our Alliance brand is renowned for VIP dinners, exclusive breakfasts, and bespoke 1-2-1 meeting packages designed to bridge supply and demand across various verticals.
- We aim to drive sales to new commercial prospects, creating valuable connections and driving business growth.
Equal Opportunity
- We are committed to creating a workplace that is free from discrimination and bias, and where everyone has equal opportunities to succeed and contribute.
- We acknowledge that our work here is never done - and we promise to continue striving for inclusivity every day.
- Unique backgrounds, experiences, and perspectives are essential for our ability to innovate and grow.
