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About the Role

You’ll join the Marketing Strategy & Operations team and own the operational layer behind Whatnot’s paid creative engine, including workflows, reporting, tooling, automation, and vendor infrastructure. You will audit existing systems, develop a clear point of view on necessary changes, and improve the end-to-end system as paid marketing scales globally.

Responsibilities

• Define creative performance frameworks and reporting, including metrics that guide creative investment.
• Audit existing creative operations infrastructure, including tagging, naming, asset libraries, brief templates, and vendor relationships.
• Build and improve systems for tracking assets from brief to live placement, including localization and brand-fit auditing.
• Own the creative operations stack, including Airtable, Sigma, and Snowflake platforms, tagging automation, reporting pipelines, and dashboards.
• Identify and implement automation opportunities in partnership with Data and Engineering teams.
• Drive alignment and manage tradeoffs between Performance Marketing, Influencer, and in-house Creative teams.
• Lead cross-functional operational initiatives end-to-end, from scoping to execution and reporting.
• Act as the DRI for structural problems such as localization, brand-fit auditing, and attribution across creative variants.
• Solve net-new structural problems as paid marketing scales globally.

Requirements

• 4+ years of experience in consulting, creative operations, or strategy and operations at a high-growth consumer company.
• Demonstrated track record of building or rebuilding a scalable system (e.g., tagging taxonomy, asset workflow, creative testing framework, automation pipeline, reporting system).
• Strong analytical judgment, with comfort working directly with performance data in SQL, BI tools, spreadsheets, ad platforms, or creative analytics tools.
• Understanding of paid marketing metrics such as CAC, ROAS, LTV, PBP, incrementality, and creative fatigue.
• Ability to design measurement frameworks where none exist.
• Strong project management instincts, with experience running complex cross-functional initiatives.
• Clear written communication skills, capable of creating concise recommendations.
• Experience working within a team experiencing rapid growth in spend, creative volume, or market complexity.
• Comfort with ambiguity and the ability to translate broad problems into practical systems.
• Bias toward speed and iteration, knowing when a scrappy system is sufficient.
• Experience questioning existing approaches and building replacements.
• Experience owning a budget or vendor relationship end-to-end.
• Experience using Whatnot as a buyer or seller.

Skills

• SQL
• BI tools
• Spreadsheets
• Ad platforms
• Creative analytics tools
• Airtable
• Sigma
• Snowflake
• Project management
• Cross-functional collaboration
• Data analysis
• Performance marketing metrics (CAC, ROAS, LTV, PBP, incrementality, creative fatigue)

Location

• Remote
• San Francisco
• Los Angeles
• New York

Work Type

• Remote
• Co-located

Experience Level

• 4+ years

Benefits

• Generous Holiday and Time off Policy
• Health Insurance options including Medical, Dental, Vision
• Work From Home Support
• Home office setup allowance
• Monthly allowance for cell phone and internet
• Care benefits
• Monthly allowance for wellness
• Annual allowance towards Childcare
• Lifetime benefit for family planning, such as adoption or fertility expenses
• Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
• Monthly allowance to dogfood the app
• 16 weeks of paid parental leave + one month gradual return to work

About the Company

• Whatnot is the largest livestream shopping platform in North America and Europe.
• Sellers build businesses across hundreds of categories including trading cards, fashion, electronics, and live plants.
• The company is building live commerce at a scale that's never been done in the West.
• Whatnot is one of the fastest growing marketplaces and was named the #1 Best Startup Employer in America by Forbes.
• The company enables anyone to turn their passion into a business and bring people together through commerce.

Equal Opportunity

• Whatnot is proud to be an Equal Opportunity Employer.
• We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law.
• We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.