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About the Role

The Workouts Design Team at Peloton focuses on creating new software experiences to help people live healthier and longer lives. Content Designers collaborate with cross-functional teams to craft intentional content that informs and guides users, iterating rapidly with partners in an agile environment. As a Senior Content Designer, you will partner closely with product designers, product managers, user researchers, engineers, product marketing, brand creative, and other teams to bring features to life across Peloton's platforms. Successful candidates are self-motivated, strategic, highly collaborative, proactive project owners, and open to feedback, valuing team success and taking ownership of outcomes.

Responsibilities

Collaborate with cross-functional teams, including UX/UI designers, product managers, UXR/Analytics, and engineering to understand user needs and product goals.
Lead the creation and development of content strategies that influence the overall user experience.
Craft member-centric content for a variety of touchpoints across member journeys including UI, notifications, help documentation, etc.
Partner with Brand and Product Marketing teams to develop and maintain a consistent tone of voice across products.
Conduct content audits to ensure accuracy, relevance, quality, and adherence to the style guide.
Organize and maintain documentation, presentations, and design files for easy tracking by cross-functional teams and partners.
Work closely with other Content Designers to develop and maintain the content style guide, advocate for best practices, and stay informed of industry trends.
Help write content standards and contribute to the style guide.
Partner with legal, localization, and support teams to ensure content is accurately and responsibly launched.

Requirements

6+ years of experience as a Content Designer or similar role (e.g., UX Writer, Content Strategist) in a software product environment.
A portfolio showcasing craft and demonstrating problem-solving abilities.
A deep understanding of user experience and how content, design, and research integrate to build frictionless user flows.
Skills to set up frameworks and brainstorm initial design concepts.
Ability to present ideas, bring strategies to life, and incorporate feedback into iterative work.
Experience working with AI, including dynamic and non-deterministic interfaces.
Comfortable working with ambiguous requirements and ability to adapt quickly.
Excellent communication and organizational skills.
Cognitive awareness of wider business goals, delivering intuitive and user-centered design solutions.
Familiarity with design systems, interaction patterns, and limitations of cross-functional platforms, specifically Android, iOS, and web apps.

Skills

Content strategy
UX writing
Content design
AI
Communication
Organization
Design systems
Interaction patterns

Location

New York City

Work Type

Hybrid

Experience Level

Senior

Salary/Compensations

$173,500—$213,100 USD

Benefits

Medical, dental, and vision insurance
Generous paid time off policy
Short-term and long-term disability
Access to mental health services
401k, tuition reimbursement, and student loan paydown plans
Employee Stock Purchase Plan
Fertility and adoption support
Up to 18 weeks of paid parental leave
Child care and family care discounts
Free access to Peloton Digital App
Apparel and product discounts
Commuter benefits
Citi Bike Discount
Pet insurance

About the Company

Peloton (NASDAQ: PTON) provides Members with expert instruction and world-class content to create impactful and entertaining workout experiences for anyone, anywhere, and at any stage in their fitness journey. At home, outdoors, traveling, or at the gym, Peloton brings together innovative hardware, distinctive software, and exclusive content. Founded in 2012 and headquartered in New York City, Peloton has millions of Members across the US, UK, Canada, Germany, Australia, and Austria.

Equal Opportunity

Peloton is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. Equal employment opportunity has been, and will continue to be, a fundamental principle at Peloton, where all team members, applicants, and other covered persons are considered on the basis of their personal capabilities and qualifications without discrimination because of race, color, religion, sex, age, national origin, disability, pregnancy, genetic information, military or veteran status, sexual orientation, gender identity or expression, marital and civil partnership/union status, alienage or citizenship status, creed, genetic predisposition or carrier status, unemployment status, familial status, domestic violence, sexual violence or stalking victim status, caregiver status, or any other protected characteristic as established by applicable law. This policy of equal employment opportunity applies to all practices and procedures relating to recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment. If you would like to request any accommodations from application through to interview, please email: applicantaccommodations@onepeloton.com.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance, as applicable to applicants applying for positions in these jurisdictions.