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About the Role

This role will expand MongoDB’s AI-native marketing strategy and strengthen its presence in the startup and VC ecosystem in the Bay Area. The position is responsible for developing a comprehensive funnel for the MongoDB for Startups program, encompassing acquisition, nurture, conversion, and advocacy.

Responsibilities

• Own and develop the program funnel for MongoDB for Startups, including acquisition strategies, nurture journeys, and champion-building programs.
• Drive startup acquisition through cross-channel demand generation campaigns targeting the Bay Area.
• Execute founder-focused events, including VC-partnered events, demo days, hackathons, and founder dinners.
• Develop direct relationships with founders across the Bay Area.
• Partner with startups to develop compelling content and success stories.
• Lead cross-functional collaboration with internal teams such as Events, Growth Marketing, Marketing Operations, and Customer Marketing.
• Measure full-funnel impact, track key metrics, and continuously optimize strategy and programming.

Requirements

• 6+ years of experience in marketing, demand generation, community, or events roles focused on startups, developers, or technical founders.
• Experience leading projects or programs and collaborating across teams, driving initiatives from strategy through execution.
• Experience developing and executing cross-channel marketing campaigns, including demand generation strategies like paid programs, email nurture, and lifecycle marketing.
• Experience working in or closely with startups or venture capital firms, with a solid understanding of early-stage company operations and growth.
• Experience publishing external-facing content, such as blog posts, newsletters, or thought leadership pieces aimed at startup and founder audiences.
• Highly organized and execution-oriented, capable of managing multiple initiatives and stakeholders.
• Data-driven, able to track key engagement metrics and communicate the impact of regional initiatives.

Skills

• AI-native marketing strategy
• Startup and VC ecosystem engagement
• Demand generation
• Digital marketing
• Live event execution
• Community building
• Content development
• Cross-functional collaboration
• Data analysis
• Marketing campaign execution
• Paid programs
• Email nurture
• Lifecycle marketing

Location

• Bay Area

Work Type

• Full-time

Experience Level

• Senior Manager
• 6+ years of experience

Salary/Compensations

• $84,000—$165,000 USD

Benefits

• Equity
• Employee stock purchase program
• Flexible paid time off
• 20 weeks fully-paid gender-neutral parental leave
• Fertility and adoption assistance
• 401(k) plan
• Mental health counseling
• Transgender-inclusive health insurance coverage
• Health benefits offerings

About the Company

• MongoDB is built for change, empowering customers and employees to innovate at the speed of the market.
• MongoDB has redefined the data platform for the AI era, enabling builders to create, transform, and disrupt industries with software.
• MongoDB’s unified, globally distributed data platform is available across AWS, Google Cloud, and Microsoft Azure.
• MongoDB has over 67,000 customers, including 75% of the Fortune 100 and AI-native startups.
• MongoDB is committed to developing a supportive and enriching culture for everyone, including employee affinity groups, fertility assistance, and a generous parental leave policy.
• MongoDB is committed to providing necessary accommodations for individuals with disabilities within its application and interview process.

Equal Opportunity

• MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.