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About the Role

The Director, Sales – Canada is accountable for driving profitable sales growth across Canada. This role provides strategic leadership for national sales operations, including sales planning, market expansion, customer relationship development, and team leadership. The Director is responsible for aligning sales execution across regions and ensuring the organization operates with consistent, scalable, and effective commercial practices.

Responsibilities

Develop and execute national sales strategies and annual/quarterly sales plans aligned with company growth objectives
Drive revenue growth, profitability, and market share expansion across Canada
Identify and act on new business opportunities across regions, channels, and customer segments
Provide strategic oversight of key national accounts via CDMs, guiding relationship management and execution while maintaining ultimate accountability for customer satisfaction, retention, and growth
Implement standardized sales processes, tools, and performance metrics across regions
Improve pipeline management, forecast accuracy, and overall sales effectiveness
Align sales strategy with estimating, engineering, operations, and product capabilities
Support pricing strategies and commercial decisions to ensure margin optimization
Lead, coach, and develop CDMs and sales teams across Canada while driving succession planning and actively building leadership capability
Establish a high-performance culture focused on accountability, collaboration, and results
Design and implement training and development initiatives to strengthen sales capabilities
Lead through change and drive alignment across regions and functions
Partner with VP Sales- Architectural Metals, Finance, Engineering, and Marketing to align on business priorities
Support product launch initiatives, sales enablement, and market positioning
Ensure consistent customer experience and alignment across internal functions
Provide leadership in the evaluation and feasibility of large-scale projects
Support execution of complex, high-value sales opportunities
Identify and leverage opportunities for synergies across sister companies

Requirements

10+ years of proven experience in sales leadership roles within construction, building materials, manufacturing, or related industries
Proven ability to lead sales transformation by leveraging CRM systems and data analytics to drive modern selling strategies, enhance consistency, and enable data-driven decision-making across the organization
Experience managing multi-regional sales teams and complex accounts
Demonstrated success delivering revenue growth and executing strategic sales initiatives
Strong commercial acumen including contracts, drawings, and project-based sales
University degree required

Skills

Strategic mindset with ability to execute
Strong stakeholder influencing skills
Drives accountability and results
Cross-functional collaboration
Effective communication and executive presence
Ability to lead through change
CRM systems
Data analytics
Contracts
Drawings
Project-based sales
Building envelope systems (curtain wall/storefront) is an asset
Aluminum building envelop system, windows, doors, curtain wall would an asset

Location

Canada

Work Type

Travel up to 50%

Experience Level

10+ years of proven experience in sales leadership roles

Education Level

University degree required

Salary/Compensations

CAD $140K to $180K

Benefits

Annual Incentive Program
Competitive Benefits Package for employees and their dependents (Medical, Dental, Vision)
RRSP with company contribution and matching
Employee Stock Purchase Plan with company matching
Paid Time Off/Vacation
Paid Holidays
Tuition Reimbursement
Employee Assistance Program (EAP)
Short Term and Long-Term Disability Program
Training and Career Progression

About the Company

Apogee and our brands are equal opportunity employers.
By definition, Apogee means "highest point."
For over 70 years it is a name that has inspired and driven us to achieve a higher level of excellence in all we do.
We are not satisfied with the status quo.
We aim higher, think bigger, and endeavor to create even more value for every Apogee stakeholder.
We strive to create peak value.
Apogee is a leader in architectural products and services.
Our glass and aluminum window, storefront and curtainwall systems make buildings look great, reduce energy consumption, and protect occupants and property.
Our highly skilled team designs glass and metal building façades, completes massive orders for skyscrapers on time, and manages complex window, curtainwall and storefront installation projects.
We are also a leader in the protection and conservation of all things framed and displayed.
Our Tru Vue business provides high-performance glass and acrylic products for the custom framing, fine art, and technical glass markets.

Equal Opportunity

We are committed to providing an inclusive, barrier-free recruitment and selection processes and work environments. If you are contacted for a job opportunity, please advise Human Resources of any accommodations needed to ensure you have access to a fair and equitable process. Any information received relating to accommodation will be addressed confidentially.
Apogee and our brands are an Equal Opportunity Employer.
All qualified applicants will received consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status or any other characteristic protected by state or federal law.