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About the Role

The Senior Analyst, Scalable Marketing Measurement Analytics will support the Scalable Marketing Measurement Team in driving key initiatives and projects related to Marketing Campaign Performance, building enterprise-wide dashboards, and providing ad hoc analysis. This role is responsible for preparing dashboards, performing data validation, and evaluating feedback to incorporate scalable marketing solution enhancements that enable users to gain valuable insights.

Responsibilities

Assist the Scalable Marketing Measurement team in driving adoption of tools and capabilities related to Campaign Performance
Maintain dashboards and tools that team owns, develop a flexible structure that can be leveraged for client/portfolio specific data
Validate data accuracy and completeness
Engage with 3rd party partners to integrate, automate, and standardize data feeds, validate data for accuracy and competence
Provide support to Portfolio Marketers and Analytics to understand the performance metrics for marketing campaigns, provide guidance on campaign design as required
Ability to work across multiple time zones, collaborating cross-functionally with onshore and offshore teams
Use Synchrony Project Management tools such as Kanban board to track progress and timelines for all tasks within the team
Perform other duties and/or special projects as assigned

Requirements

Bachelor's degree and 1+ years of analytics experience; OR in lieu of a degree, a high school diploma and 4+ years of analytics experience
1+ years of experience in an analytics role
1+ years of experience in data visualization and storytelling utilizing tools such as Tableau, or another data visualization tool
1+ years of experience with statistical tools such as SAS, SQL, R, or Python
1+ years of experience querying and analyzing large amounts of data
You must be 18 years or older
You must have a high school diploma or equivalent
You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act
New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles
Once this new hire time in position requirement is met, the associate will have a minimum 6 months’ time in position before they can post for future non-exempt roles
Employees, level 8 or greater, must have at least 18 months’ time in position before they can post
All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don’t meet the time in position or performance expectations)
Legal authorization to work in the U.S. is required
We will not sponsor individuals for employment visas, now or in the future, for this job opening

Skills

Data visualization
Storytelling
Tableau
SAS
SQL
R
Python
ETL processes
AWS
Azure
Microsoft PowerPoint
Project management
Marketing campaigns

Location

Hybrid

Work Type

Full-time

Experience Level

Senior
1+ years of analytics experience
1+ years of experience in an analytics role
1+ years of experience in data visualization and storytelling
1+ years of experience with statistical tools
1+ years of experience querying and analyzing large amounts of data
9 months of continuous service (for new hires Level 4-7)
6 months time in position (for new hires Level 4-7)
18 months time in position (for employees Level 8+)

Education Level

Bachelor's degree
High school diploma or equivalent

Salary/Compensations

85,000.00 - 140,000.00 USD Annual

Benefits

Eligible for an annual bonus based on individual and company performance
Flexibility to work from home near one of our Hubs or come into one of our offices
Support and encouragement at all levels of the organization
Tools and technology to grow your career

About the Company

We’re on a mission to build a future where every ambition is within reach.
We’re doing this by creating financial and technology solutions that move people forward.
When you join us, whether you work in an office or from your home, you’ll experience support and encouragement at all levels of the organization— you’ll be provided with the tools and technology to grow your career here.

Equal Opportunity

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
We ensure all qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.
We’re proud to have an award-winning culture for all.