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About the Role

The Channel Intelligence Manager drives strategic insight generation and commercial intelligence across the on-premise channel for a premium spirits portfolio. This role leads the collection, analysis, and interpretation of market intelligence to shape commercial strategy and execution in two designated markets, overseeing two Advocacy Leads and bridging field intelligence with commercial decision-making.

Responsibilities

• Maintain all legal and marketing code guidelines
• Evaluate the effectiveness of the client’s in-market programming, activations, menu placements, and advocacy initiatives
• Monitor and assess competitor supplier activity, including programming strategies, promotional tactics, sponsorships, incentives, menu visibility, pricing activity, and trade engagement
• Identify emerging trends in cocktail culture, premiumization, consumer behavior, account priorities, and hospitality experiences
• Synthesize market findings into actionable insights that support commercial planning, customer strategy, portfolio priorities, and brand investment decisions
• Deliver regular reporting, market recaps, competitive analyses, and strategic recommendations to leadership and designated client stakeholders
• Partner closely with the client’s commercial teams to inform channel strategy and customer engagement priorities for two markets
• Support quarterly planning processes through intelligence gathering and trend analysis
• Identify whitespace opportunities and competitive vulnerabilities within the on-premise channel
• Manage, coach, and develop two Advocacy Leads focused on trade engagement, education and market intelligence collection
• Foster collaboration between advocacy and commercial teams to improve communication and strategic alignment
• Complete accurate and timely management of agency initiatives including budget and expense management, reporting responsibilities, and tracking/management of performance data using agency-appointed platforms

Requirements

• Must be based within a 30-minute commuting distance of one of the two markets within remit
• Role requires travel up to 25%
• Must have reliable transportation
• Ability to work flexible hours and travel monthly including nights and weekends required
• Manage administrative tasks with attention to meeting agency compliance guidelines and standards

Skills

• Strong understanding of the on-premise channel, including bars, restaurants, nightlife, and hospitality ecosystems
• Experience evaluating trade programming, activations, and competitive supplier activity
• Ability to synthesize qualitative and quantitative insights into clear commercial recommendations
• Excellent analytical, strategic thinking, and presentation skills
• Ability to tailor communications for a variety of on-premise environments
• Strong budget management skills
• Desire for mentorship and willingness to contribute to team culture
• Bilingual (English and Spanish-speaking) a plus

Location

• Must be based within a 30-minute commuting distance of one of the two markets within remit

Work Type

• Travel up to 25%
• Work flexible hours
• Travel monthly including nights and weekends

Experience Level

• 6+ years of experience in beverage alcohol, spirits, hospitality, commercial strategy, brand advocacy, or channel marketing
• Prior people management experience preferred

Salary/Compensations

• USD 125000.00 - USD 140000.00 yearly

Benefits

• Medical
• Dental
• Vision
• 401k with match
• PTO time

About the Company

• Enthuse is an education-led marketing agency.
• We’re a passionate team of marketers, educators, and instructional designers all dedicated to a singular mission – we teach the world to love our client’s brands.
• We’re also one of the fastest growing WBENC-certified, 100% women-owned and led marketing agencies in the United States.
• Each year, we devote a portion of our profits to help empower other women entrepreneurs who often don’t have equitable access to resources like capital, mentorship, and community.

Equal Opportunity

• Enthuse Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, genetics, pregnancy, protected veteran status or other characteristics protected by applicable federal, state, or local law.
• Enthuse is committed to providing reasonable accommodations to qualified individuals with disabilities and for other reasons in the employment application and hiring process, in accordance with applicable law. To request an accommodation please contact [email protected].