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About the Role

Planet is seeking a Head of Creative Marketing to lead the company's creative direction and brand presence. This senior leadership role involves translating complex concepts like Earth data and AI into compelling narratives to drive awareness, trust, and revenue. The position requires a hands-on leader who can guide a team while actively shaping creative output, operating in a player-coach capacity.

Responsibilities

• Set and lead creative direction, ensuring a clear and consistent narrative across the company.
• Evolve Planet’s brand and visual identity to reflect business direction and ensure consistent application across all channels.
• Translate complex ideas into simple, clear, and compelling stories to improve communication of the company's mission and value.
• Build and lead a multidisciplinary creative team, setting clear expectations for quality, speed, and accountability.
• Operate as a hands-on leader, providing direct input on concepts, storytelling, and execution.
• Improve communication through visuals, including data visualization and motion, ensuring clarity and consistency.
• Work closely with the leadership team to shape the company story and support executive communications.
• Establish clear workflows and prioritization to improve creative work delivery.
• Introduce and scale the use of AI and new technologies to improve creative production, speed, and team effectiveness.

Requirements

• 12-15 years of creative leadership experience within B2B, technology, or highly complex product sectors.
• Experience evolving or updating a brand to reflect a changing market or company direction.
• Mastery of brand strategy and storytelling, with a distinct ability to translate complex ideas into clear, high-impact narratives that drive business results.
• Adept at building, mentoring, and leading multidisciplinary teams across design, web, motion, and data visualization.
• Comfortable operating in a player-coach model, leading while staying close to the work.
• A robust portfolio demonstrating a mastery of visual storytelling and systems thinking.

Skills

• Brand Strategy
• Storytelling
• Creative Direction
• Visual Storytelling
• Systems Thinking
• Data Visualization
• Design
• Web
• Motion Graphics
• Video Production
• Content Creation
• AI in Creative Production
• Team Leadership
• Communication

Location

• San Francisco
• Remote (Worldwide)

Work Type

• Full-time
• Hybrid

Experience Level

• Senior Leadership
• 12-15 years

Salary/Compensations

• $182,900—$228,600 USD

Benefits

• Comprehensive Medical, Dental, and Vision plans
• Health Savings Account (HSA) with a company contribution
• Generous Paid Time Off in addition to holidays and company-wide days off
• 16 Weeks of Paid Parental Leave
• Wellness Program and Employee Assistance Program (EAP)
• Home Office Reimbursement
• Monthly Phone and Internet Reimbursement
• Tuition Reimbursement and access to LinkedIn Learning
• Equity
• Commuter Benefits (if local to an office)
• Volunteering Paid Time Off

About the Company

• Planet designs, builds, and operates the largest constellation of imaging satellites in history, delivering an unprecedented dataset of empirical information via a cloud-based platform.
• The company serves commercial, environmental, and humanitarian sectors, enabling customers to develop new technologies, drive revenue, power research, and solve global challenges.
• Planet is a global company with employees working remotely worldwide and from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.
• The company has a people-centric approach toward culture and community, prioritizing team members and preparing for growth.

Equal Opportunity

• Planet is committed to building a community where everyone belongs and invites people from all backgrounds to apply.
• Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws.
• Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.