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About the Role

Vestwell is seeking a Senior Brand Designer to lead creative execution across all channels, including campaigns, web, email, and social media. This high-ownership role involves independently managing design projects, bringing a strong visual perspective, and bridging strategy with creative output. You will collaborate with various teams and external vendors, and manage the design intake process.

Responsibilities

• Design creative strategy and build/maintain design systems.
• Develop strong creative concepts from brief to finished campaign.
• Build visual brand recall across campaigns, channels, and audiences.
• Manage high-volume, multi-workstream design projects concurrently.
• Own design briefs end-to-end: intake, concept, stakeholder alignment, production, and delivery.
• Design across print, physical, and digital mediums, including event experiences and OOH assets.
• Develop GTM creative for product launches and integrated brand campaigns.
• Create assets for growth channels, including digital ads and social media.
• Design landing pages for campaigns, gated content, and partner experiences.
• Design and deploy email templates in HubSpot.
• Create sales enablement collateral, including one-pagers, decks, and webinar visuals.
• Design RFPs and proposals.
• Manage co-branded partner materials, including logo usage and versioning.
• Provide app screen and product UI support as needed.
• Own and manage the marketing design request intake process, including triage and prioritization.
• Onboard new teammates and stakeholders to the design workflow.
• Maintain and organize Figma files and the shared media library.
• Coordinate with external vendors and freelancers on timelines and deliverables.

Requirements

• 5+ years of brand or marketing design experience, ideally in B2B SaaS or fintech.
• A portfolio demonstrating creative range and consistent brand thinking across digital and physical mediums.
• Experience in a fast-paced, cross-functional environment managing multiple projects and stakeholders.
• Strong written and verbal communication skills for feedback, briefs, and design explanations.
• Low-ego collaborative style.
• High attention to detail and strong visual standards.
• Expert-level proficiency in Figma, including components, auto-layout, and prototyping.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator).
• Proficiency in InDesign for print-ready collateral.
• Experience with HubSpot CMS for designing and building landing pages and email templates.

Skills

• Brand Design
• Marketing Design
• B2B SaaS
• Fintech
• Creative Strategy
• Design Systems
• Creative Concepting
• Visual Storytelling
• Co-branding
• Print Design
• Digital Design
• Event Design
• OOH Campaign Design
• GTM Creative
• Brand Campaigns
• Digital Ads
• Social Media Creative
• Landing Page Design
• Email Design
• HubSpot CMS
• Sales Collateral Design
• RFP Design
• Figma
• Adobe Creative Suite
• InDesign
• Communication
• Collaboration

Location

• New York, NY

Work Type

• Hybrid
• In-office

Experience Level

• Senior

Salary/Compensations

• $95,000 - $105,000

Benefits

• Comprehensive health benefits
• Generous time off
• Employee Wellbeing Committee
• Competitive 401(k) plan
• Performance-based bonus
• New hire equity

About the Company

• Vestwell is a financial technology company powering the new savings economy, redefining how people save for retirement, education, and healthcare.
• The platform serves over 350,000 businesses and over 2 million active savers, with over $50 billion in assets saved across all 50 states.
• Vestwell's platform serves a diverse clientele including financial advisers, employers, TPAs, financial institutions, payroll providers, government agencies, and individual savers.
• Vestwell is an innovative, high-growth company with an exciting future.