About the Role
The Royal College of Pharmacy seeks a Director of Strategic Communications and Engagement to lead and deliver communications, brand, and member engagement strategies. This role is crucial for establishing the college as the recognized professional home for pharmacy and building trust, deepening connections, and championing the profession.
Responsibilities
- Develop and lead the college’s integrated communications strategy across all channels.
- Ensure the college has a strong and influential voice with powerful messaging for members, pharmacy professionals, government, public, and other stakeholders.
- Lead a clear engagement strategy to improve member experience, acquisition, retention, and satisfaction.
- Safeguard and strengthen the college’s brand, ensuring consistent messaging and positioning across all channels and safeguarding brand use with partnership arrangements.
- Shape and contribute to the development and delivery of the college's overall strategy as a member of the executive Team.
Requirements
- Executive level leadership and team management experience gained in a complex, public or third sector organization, ideally within a membership body or royal college and/or with healthcare experience.
- Proven track record of developing and implementing communications and engagement strategies that drive measurable membership and income growth.
- Experience of strategy development, implementation and evaluation, ideally as part of a senior leadership team, translating outcomes into a communications strategy and supporting the organisation to monitor impact.
- Ability to convert organisational goals into clear communications and engagement strategies.
Location
- London
Work Type
- Hybrid
- 35 Hours per week
Experience Level
- Executive level
About the Company
- The Royal College of Pharmacy is the professional leadership body for pharmacists and pharmaceutical scientists in Great Britain.
- We support pharmacists in their education and development, promote pharmacy in the media and government and lead the way in medicines information across Great Britain and around the world.
- Our mission is to put pharmacy at the forefront of patient care, advancing the safe and effective use of medicines to the benefit of patients and the public.
Equal Opportunity
- We are passionate about creating a culture of belonging, inclusion, and diversity these are part of our core values at the Royal College of Pharmacy and we are striving to have an organisation that represents the diversity of the profession.
- The College does not discriminate on the basis of race, colour, religion, sex, sexual orientation, gender, age, or disability and we encourage applications from all backgrounds.
