SEO Specialist (Remote, Senior) at In Marketing We Trust | AUS | Rezi

SEO Specialist (Remote, Senior) at In Marketing We Trust

SEO Specialist (Remote, Senior)

In Marketing We Trust · AUS

1 months ago

SEO Specialist (Remote, Senior)

In Marketing We Trust · AUS

2 months ago
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About the Role

This role is key to driving organic growth for agency clients by designing and executing tailored SEO strategies. You will optimize web properties, leverage automation for efficiency, and blend technical expertise with data-driven insights to enhance search visibility across traditional and AI-driven platforms. The role involves deep understanding of large-scale SEO strategies for enterprise clients with complex technical challenges.

Responsibilities

  • Develop and implement SEO strategies aligned with clients’ business goals and KPIs.
  • Lead full-cycle SEO initiatives, including technical improvements, content optimization, and link-building.
  • Identify opportunities for automation to streamline SEO processes.
  • Conduct in-depth technical SEO audits to identify issues inhibiting organic search performance.
  • Recommend and implement improvements to website architecture, internal linking, page speed, structured data, and crawl efficiency.
  • Leverage automation and AI-powered tools for ongoing site monitoring, audits, and data analysis.
  • Ensure proper implementation of schema markup, canonical tags, hreflang attributes, and other technical SEO elements.
  • Perform keyword research and intent analysis to guide content creation and improve targeting.
  • Develop advanced on-page strategies, incorporating AI-driven content generation, semantic optimization, and entity-based keyword clustering.
  • Work closely with content teams to provide detailed SEO briefs, ensuring alignment with E-E-A-T principles and user intent.
  • Optimize metadata, headings, internal linking structures, and content for improved rankings and visibility.
  • Conduct backlink profile analysis and develop strategies to enhance domain authority.
  • Coordinate digital PR and outreach campaigns to acquire high-quality, relevant links.
  • Monitor brand mentions and opportunities for authoritative placements across AI-curated knowledge sources and traditional SERPs.
  • Research and analyze competitors’ SEO strategies, content, and backlink profiles.
  • Stay ahead of industry trends, algorithm updates, and emerging AI-driven search landscapes.
  • Track and analyse key SEO metrics, including organic traffic, rankings, conversions, and engagement.
  • Present in-depth findings, insights, and strategic recommendations to clients and internal stakeholders.
  • Contribute to and present Quarterly Business Reviews (QBRs), leveraging data to drive forward-looking SEO strategies.

Requirements

  • At least 5 years in SEO.
  • 2 years of recent agency experience.
  • Proven track record of delivering results across various industries.
  • Strong experience in handling large websites (with more than 100,000 pages).
  • Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations.
  • Comfortable working with OpenAI or similar platforms.
  • Proactive, innovative, and eager to stay ahead of evolving SEO trends, including AI-powered search and emerging search platforms.
  • Strong communication skills, capable of presenting complex SEO concepts to clients and internal teams.
  • A strategic thinker who understands how SEO contributes to the overall marketing mix and business growth.

Skills

  • SEO Strategy & Execution
  • Technical SEO & Site Optimisation
  • On-Page & Content Optimisation
  • Off-Page SEO & Authority Building
  • Competitive & Market Analysis
  • Reporting, Analytics & Performance Monitoring
  • Google Analytics
  • Google Search Console
  • Screaming Frog
  • Ahrefs
  • SEMrush
  • OpenAI
  • Gemini
  • AI-driven SEO platforms

Location

  • GMT+7
  • GMT+8
  • GMT+9
  • GMT+10
  • GMT+11
  • GMT+12

Work Type

  • Full-time
  • Contractor

Experience Level

  • 5 years in SEO
  • 2 years of recent agency experience

About the Company

  • We're a technical performance marketing agency that solves tough problems in marketing by bringing an engineering mindset to complex marketing situations to deliver scalable performance and exponential return on investment.
  • Trust is our guiding principle, and we operate by a Code of Ethics: Build trust through every interaction, deliver in the best interest of clients, invest in team member success, and build long-term relationships with partners.
  • Our culture fosters growth opportunities, embodies company values, and understands employee needs. We offer flexibility in working hours and location, no micromanaging, and full ownership of work, with a supportive and experienced team.