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About the Role
We Are Social is seeking a Social Media Analyst passionate about social culture, data, and human behavior. This role involves using analytics to inform strategies, identify opportunities, and guide clients in making data-backed decisions. The ideal candidate is curious, organized, thoughtful, and a problem-solver.
Responsibilities
- Monitor and analyze social media performance, using data to identify trends, patterns, and areas for optimization
- Create insightful reports and presentations that clearly communicate social media performance and insights to clients
- Stay up-to-date on social media trends, algorithms, and best practices
- Collaborate with cross-functional teams to integrate social media insights into broader marketing strategies
- Interpret complex data sets to inform business decisions
- Identify patterns and trends, and generate actionable insights to optimize marketing and advertising strategies
- Create detailed reports and visualizations that communicate key findings to stakeholders
- Connect diverse cultural references to uncover "intelligence" that highlights meaningful, non-obvious opportunities for brand growth
Requirements
- Bachelor's degree in Marketing, Communications, Statistics, or a related field
- Strong fluency and interest in social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.)
- Curiosity and excellent analytical and problem-solving skills
- A positive, can-do attitude, paired with a strong interest in culture-at-large
- Excellent writing ability and attention to detail
- Strong communication and presentation skills with the ability to explain technical concepts to non-technical audiences
- Proficiency in social media analytics tools (e.g., Brandwatch, Sprinklr) is a plus
Skills
- Social media analytics
- Data analysis
- Trend identification
- Strategic planning
- Client communication
- Report generation
- Presentation skills
- Problem-solving
- Cultural analysis
Location
- Global
Work Type
- Hybrid
- Flexible working hours
- Work from anywhere policy for short-term stays
Experience Level
- Agency experience is a plus
Education Level
- Bachelor's degree
Benefits
- Flexible benefits
- Personal wellness spending account
- Comprehensive mental health support
- Access to virtual mental health therapy clinic
- 24/7 access to health clinicians
- Generous vacation starting at 3 weeks
- 1 extra week during the summer
- 1 extra week over the holidays
- Agency summer days
- Modern, open co-working spaces with coffee & snack bars
- Dogs allowed
- Dedicated private wellness room (in select offices)
- Regular team social events
- In-house learning & development sessions
- Annual career and growth conversations
- Access to internal network of opportunities across all agencies
- Passport program for international office work
About the Company
- We Are Social is a creative agency powered by social connections, thriving on trends and creating campaigns that generate buzz.
- We are the largest, most awarded socially-led agency in the world.
- Our global social network connects professionals worldwide.
- We are part of the Plus Company, an entrepreneurial network of creative agencies.
Equal Opportunity
- We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation.
- We pride ourselves on our inclusive and accessible workplace.
- We welcome unique voices and talents, especially those not traditionally embraced by advertising.
- We accommodate needs during the interview process.