About the Role
Swiper is building an AI-native marketplace to revolutionize the wholesale used car market. This is the first commercial hire, responsible for building the Go-To-Market motion, establishing initial deals, and laying the operational foundations for the sales function. The role requires a blend of deal-making and architectural skills to sell and build the business from scratch.
Responsibilities
- Own new business end-to-end, including outreach, discovery, demo, commercials, and closing, without SDR or SE support.
- Build and test the Go-To-Market playbook, defining the Ideal Customer Profile, messaging, pitch, and sales process.
- Conduct in-person dealer visits as a core part of product adoption.
- Pursue partnership opportunities with dealer groups, fleet operators, and adjacent platforms.
- Establish systems and processes for commercial operations, including CRM, pipeline discipline, and reporting.
- Utilize AI tooling for prospecting, outreach, research, and pipeline management.
- Provide market intelligence to the product team to influence roadmap priorities.
- Present a technical product to non-technical buyers across various segments.
Requirements
- Experience building a sales function from scratch in an early-stage environment.
- Proven ability to take a product to market, including defining target customers and sales strategies.
- Full-cycle sales experience, from cold outreach to closing, without a supporting team.
- Ability to build processes and systems, not just manage pipeline.
- Proficiency in using AI tools for productivity gains.
- Comfort with mobile and field sales, including regular travel to dealerships.
- Ability to engage with diverse buyer profiles, from small independent dealers to CFOs of dealer groups.
- Experience in marketplace, platform, or SaaS-adjacent businesses is beneficial.
- Experience selling into automotive, trades, or other relationship-driven industries is beneficial.
- Strong sales fundamentals and a builder mindset are essential.
- Not suitable for career enterprise sellers accustomed to structured support or pure closers relying on warm inbound leads.
Skills
- Go-To-Market strategy
- Sales process development
- Full-cycle sales
- CRM management
- Pipeline management
- AI tooling
- Partnership development
- Technical product sales
- Market intelligence gathering
Location
- Sydney
- Melbourne
- East Coast Remote
Work Type
- Remote
- Field Sales
Experience Level
- Founding team level
- Building from scratch
Salary/Compensations
- $120,000–$160,000 Base
- ~$180,000–$200,000 OTE (Year 1)
Benefits
- Equity at founding-team level
- Co-working budget
- 12 months of ongoing training and support from Pointer
- Advanced training programs from Pointer
- Access to professional growth communities from Pointer
About the Company
- Swiper is an AI-native marketplace startup aiming to modernize the wholesale used car market.
- The current wholesale used car market operates with outdated infrastructure like WhatsApp groups and phone calls.
- Swiper's platform will feature intelligent pricing, automated matching, and a seamless mobile experience.
- The company has a live MVP, active engagement with dealer groups, and growing investor interest.
