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About the Role

White Fox is seeking an experienced Ecommerce Manager to oversee daily trading activities on global Shopify sites and lead a team of Website Merchandisers. This newly created role reports to the Directors and is crucial for managing trading performance across Australia, USA, and future international expansions.

Responsibilities

• Own daily trading performance across all White Fox Shopify sites, analyzing traffic, conversion, AOV, bounce rates, trends, and patterns.
• Lead and develop the eCommerce team, establishing clear processes and standards.
• Identify and eliminate operational inefficiencies by building scalable, documented workflows.
• Drive site merchandising, category management, onsite search, and content execution within brand guidelines.
• Leverage Shopify's tooling and identify opportunities for third-party integrations.
• Partner with Buying, Merchandising, and Marketing to align trading plans with product and campaign priorities.
• Monitor and ensure site health, troubleshoot issues promptly, and verify correct stock display.
• Build and execute a CRO and UX testing roadmap, including A/B testing, analysis, and reporting.
• Conduct regular competitor reviews to maintain market awareness.
• Contribute to the CRM roadmap to enhance customer lifetime value.

Requirements

• Hands-on Shopify expertise with a proven track record of driving sales growth.
• A process-first mindset focused on improving operational efficiency.
• Experience managing and mentoring an eCommerce team.
• Strong analytical skills with the ability to translate data into actionable decisions.
• Solid understanding of onsite Merchandising, Search, CRO, and UX principles.
• Experience with merchandising tools and customer data platforms.
• Highly organized, self-directed, and capable of working at a fast pace in a growing brand environment.

Skills

• Shopify
• Merchandising
• Onsite Search
• Content Execution
• A/B Testing
• CRO
• UX
• CRM
• Data Analysis

Location

• Rosebery, Australia

Work Type

• Full-time
• Onsite

Experience Level

• Experienced

Benefits

• Stunning new office with onsite parking
• Onsite gym
• Regular onsite Pilates
• Ongoing training and development opportunities
• Fun and collaborative team culture

About the Company

• White Fox is a globally recognised fashion brand established in 2013 and based in Sydney, Australia.
• It is a go-to online fashion destination with a significant global presence.