About the Role
Beast Industries is building the operating system for creator monetization, acting as the connective tissue between creators and brands. This role focuses on quantifying the value and incrementality of creator monetization strategies through experimental design and measurement.
Responsibilities
- Design and run experiments to measure creator monetization effectiveness.
- Build a portfolio of incrementality tests, lift studies, and measurement frameworks.
- Design tests that yield useful answers quickly and refine methodology iteratively.
- Develop the measurement playbook, including holdouts, geo-experiments, matched markets, retargeting studies, and creative variant testing.
- Partner with buy-side operators on retargeting strategy, using campaign exposure data to build audiences and quantify their value.
- Translate findings into clear, brand-facing case studies and internal product decisions.
- Push hypotheses about sponsored content conversion factors like pacing, placement, call-to-action, and narrative integration.
- Contribute to decisions regarding creator data flow, measurability, and long-term advantage.
Requirements
- 5+ years of experience with shipped measurement work that influenced real decisions.
- Ability to manage complex moving parts and explain them simply.
- Skill in identifying levers and knock-on effects.
- Relentless focus on unglamorous but necessary work, such as building trackers and ensuring study honesty.
- Proficiency in the craft of data analysis, including spreadsheets, queries, and models.
- Allergic to false precision and process for its own sake.
- Preference for shipping rough answers quickly over perfect answers later.
- Understanding of which questions warrant specific levels of rigor.
- 5+ years in a data science, ad measurement, experimentation, or analytics role with hands-on experiment responsibility.
- Experience at a platform creator-monetization team (e.g., YouTube, TikTok, Meta) or a measurement-focused performance shop.
- Working knowledge of incrementality testing, causal inference fundamentals, and the limits of last-click attribution.
- Comfort with SQL and a scripting language (Python or R) for data pulling, model building, and analysis.
- Experience with cross-platform measurement.
- Experience shipping a geo-experiment or matched-market test.
- Familiarity with platform APIs across major social ecosystems.
- Experience working closely with creators or talent.
Skills
- Experimentation
- Incrementality testing
- Lift studies
- Measurement frameworks
- Causal inference
- SQL
- Python
- R
- Data analysis
- Cross-platform measurement
- Geo-experiments
- Matched-market testing
- Platform APIs
Location
- Remote
Work Type
- Full-time
Experience Level
- Lead
- 5+ years
Salary/Compensations
- Competitive Salary
Benefits
- Generous Medical (Blue Cross Blue Shield), Dental, Vision
- Company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy
- Paid company holidays
- Company-provided technology package
- Relocation assistance (including travel and company-provided housing for the first 90 days)
About the Company
- Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson (MrBeast).
- The company is renowned for revolutionizing digital content creation and operates across digital media, philanthropy, consumer products, and business initiatives.
- Mission: To entertain, inspire, and create significant social impact.
- Belief: In the transformative power of digital media to entertain, educate, and effect positive change.
- Driven by innovation, creativity, and philanthropy to explore new frontiers and build an inspiring legacy.
